tag:blogger.com,1999:blog-79721922801693800362024-03-05T13:56:17.448-03:00Sérgio J Matos - DesignerNeste Blog você encontrará alguns trabalhos do Designer Sérgio J. Matos e tudo o que for relacionado a Design de produto.Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.comBlogger220125tag:blogger.com,1999:blog-7972192280169380036.post-11672575786916203512018-05-24T13:52:00.000-03:002018-05-24T13:53:06.077-03:00ICFF New York 2018: prêmio de mobiliário na categoria área externa<div class="separator" style="clear: both; text-align: center;">
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<span style="font-family: inherit;"><span style="background: white; font-size: 12pt;">O fio da cultura é a matéria-prima essencial. Dele
é feito o design autoral que exibe nossa assinatura. Constitui a trama artesanal
das tradições atadas às histórias que ecoam como registro de épocas, costumes e
comportamentos. Criações que sublimam na estética original narrativas da
brasilidade garimpadas nas paisagens, nas celebrações populares, nos mitos que
habitam lugares longínquos e na mistura de raças que dá o tom da riqueza plural.
Design que leva da atmosfera fresca e inovadora da 30ª edição da </span><span class="hascaption"><span style="background: white; font-size: 12.0pt; mso-bidi-font-family: Helvetica;">International Contemporary Furniture Fair (ICFF New York 2018)
o prêmio de </span></span><span style="background: white; font-size: 12pt;">mobiliário na categoria Área Externa.<o:p></o:p></span></span></div>
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<span style="font-family: inherit;"><span style="background: white; font-size: 12.0pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: Helvetica; mso-hansi-font-family: Calibri;">Cadeiras, pufes, poltronas e balanços com a alma do
lugar e o calor das mãos artesãs. Estruturas metálicas que no abraço da corda
naval carregam ofícios e saberes resistentes à passagem do tempo. Um paralelo
singular na composição do mobiliário idealizado para ambientes externos que exigem
qualidade e durabilidade. Detalhes que saltam aos olhos após a surpresa da
forma, textura e, sobretudo, da inspiração e poesia que</span><span style="background: #FEFEFE; font-size: 12.0pt; mso-bidi-font-family: Arial;"> fincam os pés nas origens de muitos brasis. Design com valor patrimonial, revestido
pela importância da premiação concedida na maior plataforma norte-americana voltada
para o design internacional e contemporâneo. </span><span class="hascaption"><span style="background: white; font-size: 12.0pt; mso-ascii-font-family: Calibri; mso-bidi-font-family: Helvetica; mso-hansi-font-family: Calibri;"><o:p></o:p></span></span></span></div>
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<span style="font-family: inherit;"><span style="background: #FEFEFE; font-size: 12.0pt; mso-bidi-font-family: Arial;">E para
toda conquista, gratidão! </span><span class="hascaption"><span style="background: white; font-size: 12.0pt; mso-bidi-font-family: Helvetica;">À </span></span><span style="background: white; font-size: 12.0pt; mso-bidi-font-family: Arial;">Agência
Brasileira de Promoção de Exportações e Investimentos (Apex-Brasil), em
parceria com o</span><span style="background: white; font-size: 12.0pt; mso-bidi-font-family: Helvetica;"> Sindicato das Indústrias do Mobiliário de Bento Gonçalves
(Sindmóveis)</span><span style="border: none windowtext 1.0pt; font-size: 12.0pt; mso-bidi-font-family: "Times New Roman"; mso-border-alt: none windowtext 0cm; mso-fareast-font-family: "Times New Roman"; mso-fareast-language: PT-BR; padding: 0cm;">, pelo estímulo e
fortalecimento do design nacional no exterior. Através do Projeto Raiz nossa
brasilidade aflora para o mundo. Compartilhamos a alegria deste prêmio com cada
pessoa - que na arte do seu ofício e papel - nos trouxe até aqui.<o:p></o:p></span></span></div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Estande do nosso Estúdio na ICFF New York 2018.</span></td></tr>
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<br />Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-82897238212065200542017-12-06T20:04:00.000-02:002017-12-06T20:04:21.410-02:00Trama de identidade e memória<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPG2Mrh-i_A_q0qFraHV8HbT6pJ8UR7huqc5TckMaXD7lNXH40373V99z1gs8OsqnuuvvExEy16NzcZwfJITY8Kb67ACveqDwrctzEXtv2fnZKdKmtKSuub9sv-WxxtOoF24FUv1JQ5Yo/s1600/Inaj%25C3%25A1blog1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="663" data-original-width="530" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhPG2Mrh-i_A_q0qFraHV8HbT6pJ8UR7huqc5TckMaXD7lNXH40373V99z1gs8OsqnuuvvExEy16NzcZwfJITY8Kb67ACveqDwrctzEXtv2fnZKdKmtKSuub9sv-WxxtOoF24FUv1JQ5Yo/s1600/Inaj%25C3%25A1blog1.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Arial, Helvetica, sans-serif;">Coleção Inajá: laço de pertencimento e aura ancestral na cestaria que reluz à originalidade.</span> </td></tr>
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<span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; color: #1d2129; font-family: "Helvetica Neue", Arial, Helvetica, sans-serif;">Da Floresta Amazônica emana energia e
transborda inspiração. Como um abraço que acolhe e revigora. Abraço da Mãe
Natureza! Com sentimentos arraigados na sensibilidade para quem à ela se
entrega de coração. Enlace de mitos e simbolismos que nutrem a cultura de
indígenas e ribeirinhos em Santa Isabel do Rio Negro. Riqueza sagrada,
respeitada e reverenciada. Dela nasce mais uma coleção do Projeto Brasil
Original Amazonas. Da palmeira Inajá, espécie nativa da região, vem a colheita do
traço para compor o exotismo da cestaria. O design identitário e de raiz enaltece
o elo com a terra e traz impresso nos objetos as digitais das comunidades
artesãs.</span><span style="font-family: "Helvetica Neue", Arial, Helvetica, sans-serif;"> </span><span style="font-family: "Helvetica Neue", Arial, Helvetica, sans-serif;"> </span><span style="font-family: "Helvetica Neue", Arial, Helvetica, sans-serif;"> </span></div>
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<span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; color: #1d2129;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; color: #1d2129;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Na tessitura da Coleção Inajá repousa poesia e
originalidade. O desenho das peças - ornado por delicadas camadas que referenciam
as cascas dos frutos - exalta a sutileza das técnicas e ofícios seculares. Na fusão
do design com o artesanato a piaçava, matéria-prima abundante colhida no
entorno, trama versatilidade em cestos, fruteiras e luminárias. Objetos utilitários e decorativos que saltam
aos olhos como oferendas da natureza e<span class="textexposedshow"> reluzem à
riqueza da ancestralidade. Saberes, arte, ritos e segredos que atravessam
gerações para narrar preciosidades embutidas na nossa origem. Elos com o solo, a mata, os rios e a atmosfera que moldam realidade, crenças e simbologias. </span><o:p></o:p></span></span></div>
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<span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; color: #1d2129;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span style="background-attachment: initial; background-clip: initial; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; color: #1d2129;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Oxigenado pela organicidade da floresta e irrigado
pela correnteza do Rio Negro, o Projeto Brasil Original Amazonas – ação do
Sebrae-AM sob a consultoria do nosso estúdio - segue seu curso com o mesmo frescor.
Reconecta os povos ao fazer artesanal, resgata o orgulho pela cultura dos
antepassados e abre rotas para a economia criativa. Sustentabilidade e
empreendedorismo são sementes que brotam numa nova consciência e realinham
metas. Os sonhos voltam a povoar o cotidiano, a ser parte do futuro aninhado na
palma da mão. História, identidade e memória entrelaçam um novo tempo. Viva!</span></span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-29753554955184710702017-08-31T12:50:00.000-03:002017-09-25T10:51:28.808-03:00A flor se faz semente<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2CFdVMs8vWTkoJgJ7xDKBl-t0pvHWSuCkgsbtSMvt-GtELeKpkZDPBwehDGTQ0vGLH3vg-nS9G1y6qf-OZ-z4rCcJZ6fkwQNU6xY5XLvuHBsjDqW06FyvDzEK4wJoIZKAVf7dnXlZCAQ/s1600/1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" data-original-height="663" data-original-width="530" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg2CFdVMs8vWTkoJgJ7xDKBl-t0pvHWSuCkgsbtSMvt-GtELeKpkZDPBwehDGTQ0vGLH3vg-nS9G1y6qf-OZ-z4rCcJZ6fkwQNU6xY5XLvuHBsjDqW06FyvDzEK4wJoIZKAVf7dnXlZCAQ/s1600/1.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Fava de Bolota: a árvore ícone do estado do Tocantins inspira design com identidade.</span></td></tr>
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<span style="background-color: white; color: #1d2129;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A inspiração agora é semente. A flor da Fava de
Bolota – árvore considerada símbolo do Tocantins – obedece ao ciclo natural e cede espaço às
vagens. Antes de sair de cena seduziu, atraiu meu olhar, pautou a criação. Emprestou
forma, textura e cartela de cor. Impactou com a beleza de uma primavera
antecipada e em boa hora descortinou o espetáculo de pura emoção. Essência
colhida também no nome e transformada na coleção de objetos voltados ao Projeto
Mulheres do Tocantins. Na sensibilidade das mãos femininas torna a desabrochar
em detalhes presentes na cerâmica, cestaria e têxteis com o perfume da
identidade local, empreendedorismo e sustentabilidade.</span></span></div>
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<span style="background: white; color: #1d2129; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Na culminância dessa consultoria assentada na fusão do design
com o artesanato respiro celebração. Através do convite do Sebrae Tocantins e
Projeto de Estruturação Turística de Taquaruçu (localidade que abriga a comunidade
artesã) o aprendizado e experiências ao lado de mulheres tenazes e sonhadoras fortalecem
meus ideais de profissão. Refresca reflexões de quanto o design está imbuído do
poder de transformação social, do resgate da autoestima, da preservação do
patrimônio tangível e intangível. É sempre surpreendente adentar um território,
pedir licença aos seus habitantes e fazer uma imersão na identidade, na cultura
impregnada pelos cantos, na poética da paisagem, na regionalidade dos costumes, no
vocabulário particular, nos sotaques, nas conversas soltas e atos mais simples do
cotidiano.</span></span></div>
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<span style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">O resultado do leque de produtos da Coleção Fava de Bolota traz
na estética um afago aos laços de pertencimento. É inspiração frondosa, de raiz
profunda com os sentimentos da terra e ofícios herdados dos antepassados. </span><span class="textexposedshow" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="background: white; color: #1d2129; line-height: 115%;">Nas formas,
cores e texturas os vasos, cestos, sousplats e brinquedos referendam o lugar de
origem. Esculpem memórias, tecem narrativas, entrelaçam histórias de vida e unem
poesia no ponto a ponto da delicadeza. O design expõe o traço apanhado da natureza
e o calor de mãos ávidas pela metamorfose da matéria-prima. Mãos sutis que com
urucum tingiram a fibra do buriti e a dominaram habilmente na trama secular da cestaria
e na técnica do crochê. Mãos que moldaram a argila na riqueza das minúcias que
imitam a realidade. Mãos que com linha e agulha fizeram da costura junção</span></span><span style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"> de vocação, ofício e tradição resguardando o
molde da originalidade. Mãos que deixaram impressas as digitais do afeto. Em Taquaruçu
uma primavera feminina demarca novas estações. Floresce um novo tempo. </span><br />
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<span style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><i>[ English Text ]</i></span><br />
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<span lang="EN-US" style="background: white; color: #1d2129; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>The flower becomes seed<o:p></o:p></b></span></span></div>
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<span lang="EN-US" style="background: white; color: #1d2129; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Inspiration now is a seed. The flower of <i>Fava de Bolota </i>– Symbolic tree from Tocantins – obeys to natural
circle, and makes room to green beans. Before coming out of the scene, seduced
my attention, guiding to creation. I took the shape, texture and color palette.
It impacted with the beauty of an early spring and in good time unveiled the spectacle
of pure emotion. Essence also collected in the name and transformed into the
collection of objects aimed at the Projeto Mulheres do Tocantins (<i>Tocantins Women Project</i>). In the
sensibility of the feminine hands it becomes to blossom in details present in
ceramics, basketry and textiles with the scent of local identity,
entrepreneurship and sustainability.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US" style="background: white; color: #1d2129; line-height: 115%;">At the culmination of this consultancy based on the fusion of design
with the craft, I breathe celebration.</span><span lang="EN-US"> </span><span lang="EN-US" style="background: white; color: #1d2129; line-height: 115%;">At the culmination of this consultancy
based on the fusion of design with the craft breathe celebration. Through the
invitation of the Sebrae Tocantins and Taquaraçu Tourist Structuring Project
(locality that houses the artisan community), learning and experiences together
with tenacious and dreamy women strengthen my profession's ideals. Refresh
reflections of how much design is made with the power of social transformation,
the rescue of self-esteem, the preservation of tangible and intangible
heritage.</span><span lang="EN-US"> </span><span lang="EN-US" style="background: white; color: #1d2129; line-height: 115%;">It is always surprising to add a territory, to ask permission of its
inhabitants and to immerse themselves in identity, in culture impregnated by
songs, in the poetics of the landscape, in the regionality of customs, in
private vocabulary, in accents, in loose conversations and simpler acts of
daily life.</span></span><br />
<span lang="EN-US" style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><br /></span>
<span lang="EN-US" style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">The result of the range of products of the Collection Fava de Bolota
brings in aesthetics a caress to the bonds of belonging. The result of the
range of products of the Collection Fava de Bolota brings in aesthetics a
caress to the bonds of belonging. It is leafy, deep root inspiration with the
earth's feelings and crafts inherited from the ancestors. In shapes, colors and
textures, vases, baskets, sousplats and toys, referring to the place of origin.
They carve out memories, weave narratives, intertwine life stories and unite
poetry in the point of delicacy. The design exposes the trapped traces of
nature and the warmth of strong hands through the metamorphosis of the raw
material. Subtle hands that with <i>urucum</i>
painted the <i>buriti</i> fiber and mastered
it skillfully in the secular weaving of basketwork and crochet technique.</span><span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"> </span><span lang="EN-US" style="background: white; color: #1d2129; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">Hands that
shaped the clay in the richness of the meticulously imitating reality. Hands
with thread and needle made the seam joint of vocation, craft and tradition guarding
the mold of originality. Hands that imprinted the fingerprints of affection. In
Taquaraçu a feminine spring demarcates new seasons. Flowers a new time.</span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com2tag:blogger.com,1999:blog-7972192280169380036.post-65392853564398011052017-05-18T16:09:00.001-03:002017-09-29T10:33:56.913-03:00Território Sagrado<div class="separator" style="clear: both; text-align: center;">
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Rio Negro: símbolo de vitalidade do Amazonas e abrigo de mitos ancestrais</span>. </td></tr>
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<span style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Estética, função, narrativas ancestrais atadas à trama, calor
do feito à mão... e aura. Os vasos, cestos e luminárias que resultam da
fusão do design com o artesanato - frutos do Projeto Brasil Original Amazonas –
levam na essência as crenças e a espiritualidade dos artesãos. Carregam em si a
autorização dos espíritos da floresta na colheita da fibra vegetal utilizada
para dar forma às criações também inspiradas no habitat sagrado. Em cada objeto
reside a ancestralidade e os vínculos místicos da “Gente Peixe”. Antepassados que
segundo relatos orais das etnias de fala tukano e da tribo Tariana, deixaram o
Lago de Leite – ventre materno de todos os povos - e na “cobra-canoa” seguiram o
curso dos rios Amazonas e Negro até ancorar na região da nova humanidade.<o:p></o:p></span></span></div>
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<span style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">As cidades de São Gabriel da
Cachoeira e Barcelos – municípios amazonenses que abrigam comunidades indígenas
e ribeirinhas do Projeto Brasil Original - estão nesse eixo sacro. Nada mais
pisar o chão para sentir a energia que deles emana e a força proveniente da
natureza. Céu, terra e água detêm uma espécie
de poder supremo e nutrem a vida ao redor. Demarcam ciclos precisos para um
universo alinhado a um tempo e razão de existir. As conexões com o sagrado estão por toda
parte. Dão sentido às normas, comportamentos e ritos dos grupos artesãos enraizados
em territórios permeados de mistérios. Lugares de fertilidade onde a semente do
nosso trabalho coletivo brota no âmago desse mundo particular.<o:p></o:p></span></span></div>
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<span style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Da fibra da piaçava, na inspiração que exalta o culto à
natureza e na palma das mãos dos artesãos de Barcelos nasce a Coleção Buriti. Imponente
palmeira da Amazônia, o buritizeiro enaltece as lendas e as múltiplas benesses em
seu codinome de “Árvore da Vida”. Os indígenas Tapuia – que também margeiam a
região do Alto Rio Negro - creditam sua
origem a um presente de Tupã, entidade sagrada simbolizada pelo trovão. A
narrativa tribal resistente ao tempo explica que no alto da copa as folhas
centrais de matiz verde esmeralda compõem uma coroa que adorna e protege a
floresta. Reclama reverência e respeito pelo porte majestoso e a generosidade
de seus frutos. Cachos que pendem do tronco robusto e alimentam a criação rica em
detalhes na tessitura minuciosa que atravessa gerações. Como não ser sagrada?</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Na imersão desse fazer artesanal, no convívio com pessoas
únicas, na troca de experiências e na sutileza das infinitas histórias contadas
pelos artesãos, alargo minha percepção e entendimento a despeito da espiritualidade
e convicções. Os simbolismos entrelaçados aos pequenos gestos somam significados
grandiosos. Amplio o olhar para os ritos que envolvem o feito à mão e aprendo a
respeitá-los. A Mãe Terra é eixo, sentido, direção. É nela e para ela que as
coisas orbitam na busca incessante do equilíbrio. O solo, o ar, os rios e as
florestas guardam as divindades que guiam a jornada cotidiana. E tudo o que nasce,
cresce e floresce nesse mundo das águas é dádiva e consentimento. </span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Presente de outra dimensão.</span><br />
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><b>Sacred Territory</b><o:p></o:p></span></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span lang="EN-US">Aesthetics, function, ancestral narratives tied to</span><span lang="EN"> the plot, heat of the handmade ... and aura. The
vases, fruit baskets and lamps are result from the fusion of the design with
the crafts - fruits of the Original Brazil Amazon Project - take in essence the
beliefs and spirituality of the artisans. They carry with themselves the
permission of the spirits of the forest to harvest of the vegetal fiber and use
them to give shape to the creations also inspired in their sacred habitat. In
each object lies the ancestry and the mystical bonds of the “Fish People”.
Ancestors who, according to oral reports of the <i>Tukano</i> speaking and<i> Tariana</i>
tribes, left the Lake of Milk - the maternal womb of all peoples - and in the
" snake canoe " followed the course of the Amazonas and Negro rivers
until they anchored in the region of new humanity.<o:p></o:p></span></span></div>
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<span lang="EN"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The cities of São Gabriel
da Cachoeira and Barcelos - amazon towns that shelters indigenous and riverside
communities of Original Brazil Project -
are in this sacred axis. Nothing more than step the ground to feel the
energy that emanates from them and the strength from the nature. Heaven, earth
and water holds a kind of supreme power and nourish the life around. They
define precise cycles for a universe aligned to a time and reason to exist.
Connections to the sacred are everywhere. They give meaning to the norms,
behaviors and rites of the artisan groups rooted in territories permeated with
mysteries. Fertile places, where the seed of our collaborative work springs<span class="shorttext"> into the heart of this particular world.<u><o:p></o:p></u></span></span></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span class="shorttext"><span lang="EN">The <i>piaçava</i> fiber, on inspiration that
exalts the cult of nature, and from the hand palms of Barcelos artisans, the
Buriti Collection is born. </span></span><span lang="EN">Imposing palm tree from Amazon, the <i>buriti</i>
tree extols the legends and the multiple blessings in its codename, “Tree of
Life". The <i>Tapuia </i>natives - who
also border the Upper Negro River region – they credit its origin to a gift
from <i>Tupã</i>, a sacred entity symbolized
by thunder. The weather-resistant tribal narrative explains that at the top of
the canopy, the central leaves of emerald green hue, makes up a crown that
adorns and protects the forest. They claim reverence and respect for the
majestic size and generosity of its fruits. Curls hanging from the sturdy
trunk, feeding the rich creation in details in the meticulous tessitura that
goes through generations. How not to be sacred?</span><span lang="EN"> </span><span lang="EN-US"><o:p></o:p></span></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span lang="EN-US">I</span><span lang="EN">n immersion of this artisanal work, in
socializing with unique people, in exchange of experiences and in subtlety of
the infinite stories told by the artisans, I broaden my perception and
understanding in spite of spirituality and convictions.</span><span lang="EN"> </span><span lang="EN">Symbolisms intertwined with small gestures adding grandiose meanings. I
broaden the look at the rites that involves the hand made and learn to respect
them.</span><span lang="EN"> </span><span lang="EN">Mother Earth is axis, sense, direction. It
is in her and for her, that things orbit in the incessant pursuit of balance.
The soil, the air, the rivers and the forests keeps the deities that guide the
daily journey.</span><span lang="EN"> </span><span lang="EN">And whatever is born, grows and flourishes
in this world of waters is gift and consent. A gift from another dimension.</span><span lang="EN-US"><o:p></o:p></span></span></div>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8FMgl2CBGP4N8RKw1lxOfYD_UN0gLF7K7Td5ACopFT9ufDbKPwIBXRoFMn8mBda5Qt8NqGdN9Is5J-V6d0ZWQnwfl4-IrtwbbK-NwRfnSCe4YvWtq-xgqxlJIb69JtBRzXZN5_9YS7iA/s1600/16.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj8FMgl2CBGP4N8RKw1lxOfYD_UN0gLF7K7Td5ACopFT9ufDbKPwIBXRoFMn8mBda5Qt8NqGdN9Is5J-V6d0ZWQnwfl4-IrtwbbK-NwRfnSCe4YvWtq-xgqxlJIb69JtBRzXZN5_9YS7iA/s1600/16.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A cidade de Barcelos ancora o Projeto Brasil Original Amazonas, ação do Sebrae-AM.</span></td></tr>
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</span></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJDBAl78BSARRCzLiNKWvrtk0rZuLskb4dklmVfDO2S5NM6xmyoK8CZobP2M8qQHSTKQv1K4pvxXmhducUQvrKa2lOEQf-mxAdg7h_p7LxONDE3xFbLvdm15tyZ6xY1-ypmxgXPhjOBwU/s1600/15.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgJDBAl78BSARRCzLiNKWvrtk0rZuLskb4dklmVfDO2S5NM6xmyoK8CZobP2M8qQHSTKQv1K4pvxXmhducUQvrKa2lOEQf-mxAdg7h_p7LxONDE3xFbLvdm15tyZ6xY1-ypmxgXPhjOBwU/s1600/15.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Sérgio Matos: designer consultor do Projeto Brasil Original.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjj57krL-c-924T8Pr2oK7glNZYB5gS3fXNX593goBD0kk5CXFUj3k7S-UGz8bDS4MdT-1mAa55rF79HuQeKFw_CL0I90AVH9nA_vQ5Cah_2Z_ft6ikaQgOaFrwLfGHKhOHVUghwyzBPlM/s1600/11.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjj57krL-c-924T8Pr2oK7glNZYB5gS3fXNX593goBD0kk5CXFUj3k7S-UGz8bDS4MdT-1mAa55rF79HuQeKFw_CL0I90AVH9nA_vQ5Cah_2Z_ft6ikaQgOaFrwLfGHKhOHVUghwyzBPlM/s1600/11.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Nas águas do Rio Negro Alva exibe o vaso da Coleção Buriti.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTfCTUIO8albwE5xwGy74__cRLpn85fzx7D5EYniSaXwBt4ujVg3DrRbIA0Gf8KumvtD0gsUWCNcEfA3yb9G2bS6Glgk8AuVUu-imyUZ6IVXKqYgOMqeBndyjkRDESoEgk3z3YB0iVu1g/s1600/14.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiTfCTUIO8albwE5xwGy74__cRLpn85fzx7D5EYniSaXwBt4ujVg3DrRbIA0Gf8KumvtD0gsUWCNcEfA3yb9G2bS6Glgk8AuVUu-imyUZ6IVXKqYgOMqeBndyjkRDESoEgk3z3YB0iVu1g/s1600/14.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Artesã de Barcelos, Mara trama o exotismo da Coleção Buriti.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixabEnOE8DV-ju3W5y7bOyE_4oBMogcAOQKYEOMrSMGO95W8t5JOq0-qa5IogD5Gf0GSN5BLk3c1WaYgJfQdg59ed2MRf01522-fCkYJeAbdWoi_aRkmL1-O51z17NS_-V7iacZAFIRw4/s1600/12.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixabEnOE8DV-ju3W5y7bOyE_4oBMogcAOQKYEOMrSMGO95W8t5JOq0-qa5IogD5Gf0GSN5BLk3c1WaYgJfQdg59ed2MRf01522-fCkYJeAbdWoi_aRkmL1-O51z17NS_-V7iacZAFIRw4/s1600/12.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Matéria-prima da Coleção Buriti a piaçava ressignifica seu uso no artesanato local.</span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com3tag:blogger.com,1999:blog-7972192280169380036.post-37922743156034698212017-04-06T16:37:00.000-03:002017-09-25T10:57:26.322-03:00De volta ao começo<div style="text-align: left;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfAP1FtICiQJxVNgjHLHzZFhnn77tKUAf7yjLvWA_5iPG2WxAuO7p-vc1T2XvgxQ-7RpZsiKQFyQJ68COqKhyphenhyphenEAzPLr68e27hkRJYfyPjDBuKCedXP7Is8XzPR7b4aAO_3vukR7NdjUzY/s1600/Duomo-Mil%25C3%25A3o.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgfAP1FtICiQJxVNgjHLHzZFhnn77tKUAf7yjLvWA_5iPG2WxAuO7p-vc1T2XvgxQ-7RpZsiKQFyQJ68COqKhyphenhyphenEAzPLr68e27hkRJYfyPjDBuKCedXP7Is8XzPR7b4aAO_3vukR7NdjUzY/s1600/Duomo-Mil%25C3%25A3o.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Piazza Del Duomo: coração de Milão.</td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Respiro os ares de Milão. Em mais
uma Design Week a sensação é de leveza, conforto e acolhimento. Desta vez é
como voltar à casa e abraçar memórias, mergulhar no tempo e na atmosfera mágica
que embala todo princípio de sonho. Rebobino a minha trajetória profissional. Faço
um percurso inverso onde o passado, astuto, ainda é capaz de desembrulhar todas
as novidades e emoções que consolidam o presente. Me detenho numa parada
obrigatória: o Salão Satélite. Nele, orbita a minha largada e o traçado de uma
história que começou a ganhar contornos há sete anos. Foi meu cartão de visitas.
A convite da diretora Marva Griffin tomei lugar no espaço seleto dedicado ao
talento dos jovens designers dos cinco continentes. Quem poderia, em início de
carreira, desejar mais?</span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Agora, quando o Salão Satélite
celebra 20 anos, uma mostra comemorativa na Fabrica Del Vapore reúne designers por
ele projetados e apresentados ao mundo do Design. Cá estou entre os escolhidos,
como filho pródigo que à casa torna. É uma honraria ser parte integrante desta
edição comemorativa e dividir a mesma exposição ao lado de nomes que têm a
minha admiração e respeito. Cada detalhe tem sabor de premiação pela
insistência de acreditar e de concretizar sonhos. O Banco Ianomâmi volta à
cena, como se nunca dela tivesse ficado ausente. Faz sala com o Tapete Marakatu
(desenvolvido com exclusividade para a By Kamy) e a Cadeira Pirarucu, de trama
artesanal ainda fresca para o lançamento. O fio da cultura que tomei como
matéria-prima ata cada peça.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">É o mesmo fio de urdidura das
peças que estão no Brazil S/A, na simbólica Universitá Degli Studi Di Milano, e
na exposição “Brasile Meticcio”. Outro presente que Milão me reserva, com
endereço na Galleria Paola Colombari. Com curadoria e expertise de Paola
Colomabari em colaboração com Neia Paz, a mostra expõe através do design com
minha assinatura o Brasil de dimensão continental e multicultural. Convida à
imersão na formação social que reside na mistura de povos e desdobra-se em tons
de pele, enlace de línguas, dialetos, saberes ancestrais e costumes. Um Brasil
mestiço. De indígenas, europeus e afrodescendentes que estruturam a matriz da
nação com características únicas, oriundas da fusão das referências identitárias.
O feito à mão é a digital que valoriza os ofícios herdados dos antepassados.
Cada produto narra história, resgata memória e celebra laços de pertencimentos.
Design com a aura da mestiçagem que carrego. Para os olhos de Milão e do mundo.
Sou grato por estar aqui e agora.</span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[ English Text ]</i></span><br />
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<span lang="EN-US" style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>Back to the beginning</b><o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">I
breathe Milan air. One more Design Week and the feeling is of lightness,
confort and belonging. This time is like coming back home to hug memories, dive
on time and on the magical atmosphere that packs all principles of dreams. I
rewind my professional trajectory. I do an inverse course where the past,
astute, is still able to unwrap all the novelties and emotions that consolidate
the present. I stop at an obligatory stop: The Satellite Saloon. In it, it
orbits my start and the tracing of a story that began to take shape seven years
ago. It was my business card. At the invitation of the director Marva Griffin I
took the place in the select space dedicated to the talent of the young
designers of the five continents. Who could, at the beginning of their career,
want more?<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Now,
when the Satellite Saloon celebrates 20 years, a commemorative exhibition at
Fabrica Del Vapore brings together designers and presented them to the world of
Design. Here am I among the chosen ones, like the prodigal son that the house
makes. It is an honor to be an integral part of this commemorative edition and
to share the same exhibition alongside names that have my admiration and
respect. Every detail has a taste of awarding for the insistence of believing
and realizing dreams. The Yanomami Bench returns to the scene as if it had
never been absent. It makes room with the Marakatu Carpet (exclusively
developed by By Kamy) and the Pirarucu Chair, made of handmade fabric still
fresh for launch. The thread of the culture I took as raw material binds each
piece.</span></span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">It
is the same warp thread of the pieces that are in Brazil S / A, in the symbolic
Universitá Degli Studi Di Milano, and in the exhibition "Brasile
Meticcio". Another gift that Milan reserves for me, with an address at
Galleria Paola Colombari. With curatorship and expertise of Paola Colomabari in
collaboration with Neia Paz, the exhibition exposes through the design with my
signature the Brazil of continental and multicultural dimension. It invites a
immersion in the social formation that resides in the mixture of peoples and
unfolds in tones of skin, link of languages, dialects, ancestral knowledge and
customs. A mestizo Brazil. Of indigenous, European and Afro-descendants that
structure the nation's matrix with unique characteristics, originating from the
fusion of the identity references. The handmade is the digital that values the
trades inherited from the ancestors. Each product narrates history, rescues
memory and celebrates ties of belonging. Design with the aura of miscegenation
that I carry. For the eyes of Milan and the world. I'm grateful to be here and
now.</span></div>
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgMqXmGGb7XpUQlDgBw4o6EaM11Pq3edpedRPMBej6V2-c2dXFBmYeIiYZK4z8S1Uv715vyzNieECkAp0K_nJ1mJ1xVAaVuugY3Vv1sPgWu-9dWrmsTM-PJLQ29EyMJsvJ_bLLyEoICxbo/s1600/8-Sergio-Foto-ThayseGomes.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgMqXmGGb7XpUQlDgBw4o6EaM11Pq3edpedRPMBej6V2-c2dXFBmYeIiYZK4z8S1Uv715vyzNieECkAp0K_nJ1mJ1xVAaVuugY3Vv1sPgWu-9dWrmsTM-PJLQ29EyMJsvJ_bLLyEoICxbo/s1600/8-Sergio-Foto-ThayseGomes.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;"><div style="text-align: center;">
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Sérgio Matos: "Milão é um marco na minha história profissional". (Foto: Thayse Gomes)</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhb9J8v5bnho-21ZjvqQwjIXs6uNiczk_gVAHF5Q4vc9-ew2hHNY-J3GITflh73tAROed6igwxCVIJWsOl1691tbd8BmD-9hZRgpZlIkWT1BQf6HlX0jvfZqTO2HvoiAwdeZhJrMkaEt-s/s1600/6-Ianomami.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhb9J8v5bnho-21ZjvqQwjIXs6uNiczk_gVAHF5Q4vc9-ew2hHNY-J3GITflh73tAROed6igwxCVIJWsOl1691tbd8BmD-9hZRgpZlIkWT1BQf6HlX0jvfZqTO2HvoiAwdeZhJrMkaEt-s/s1600/6-Ianomami.png" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px; text-align: center;"><div style="text-align: left;">
Banco Ianomâmi.</div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdAug2xXwZ3fBKhSsnGc6C-RlftL2O0cQMOXuKOhSJlfV2u4NX7vX9B3kxkihSdx7s9FYswVY7tE6jIvfc9tu53u8x0pLHTXouO4GQfi9iwQ62VQZZ4jGWkLGtMbpo1gwEjuU7Ya0HcDM/s1600/1-chita.png" imageanchor="1" style="clear: left; font-size: 12.8px; margin-bottom: 1em; margin-left: auto; margin-right: auto; text-align: center;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhdAug2xXwZ3fBKhSsnGc6C-RlftL2O0cQMOXuKOhSJlfV2u4NX7vX9B3kxkihSdx7s9FYswVY7tE6jIvfc9tu53u8x0pLHTXouO4GQfi9iwQ62VQZZ4jGWkLGtMbpo1gwEjuU7Ya0HcDM/s1600/1-chita.png" /></a><br />
Cadeira Chita.</td></tr>
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<tr><td style="text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj34ugeE7CSgZ4ZrVQm1mUj6d7izx1yxImkp15saX2SrRsR68yCuGIiy-F2RbSHskglWENf9XAZ7Wj8d6zThyi1899xaG0WIrQ2LbOyJRgH7mxJ6OZ5k6BOtw3rjw00VP4aHFpIJniKbU4/s1600/4-coral.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj34ugeE7CSgZ4ZrVQm1mUj6d7izx1yxImkp15saX2SrRsR68yCuGIiy-F2RbSHskglWENf9XAZ7Wj8d6zThyi1899xaG0WIrQ2LbOyJRgH7mxJ6OZ5k6BOtw3rjw00VP4aHFpIJniKbU4/s1600/4-coral.png" /></a></td></tr>
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<span style="font-size: 12.8px;">Cadeira Cobra Coral.</span></div>
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<tr><td style="text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg8kj3HIZBtNv2EQryRP-zHiFFzknsp2WlLUr_D803CksorG_0PIdbISgxmCOXFmuiDMAUwJgpLlTUwqfT7uPNGdzsHUmXe8vmjJ-1qVriu9cxNSxdVXGyGVXh9doIxuHAvs_2CoRfTF_M/s1600/5-carambola.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg8kj3HIZBtNv2EQryRP-zHiFFzknsp2WlLUr_D803CksorG_0PIdbISgxmCOXFmuiDMAUwJgpLlTUwqfT7uPNGdzsHUmXe8vmjJ-1qVriu9cxNSxdVXGyGVXh9doIxuHAvs_2CoRfTF_M/s1600/5-carambola.png" /></a></td></tr>
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<span style="font-size: 12.8px;">Pufe Carambola.</span></div>
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<tr><td style="text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifbxXiXsp2dlJBXUHFvO-NIsOqCHi9LJ1C1nVrtp7z9343miC7AuMYZKP6XnFndCYho5ZaJft3HL6NO4xInoNn7GxTUlU6v5aFOl2KV8vcS7kWIaU5t2ng61yo9-JJPWs9oCFUbkGkbps/s1600/7-Morototo.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEifbxXiXsp2dlJBXUHFvO-NIsOqCHi9LJ1C1nVrtp7z9343miC7AuMYZKP6XnFndCYho5ZaJft3HL6NO4xInoNn7GxTUlU6v5aFOl2KV8vcS7kWIaU5t2ng61yo9-JJPWs9oCFUbkGkbps/s1600/7-Morototo.png" /></a></td></tr>
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Poltrona Morototó.</div>
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<tr><td style="text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi25dKA7Vc0VPNbnYnliAmlCiyvpGaKs-Kh2mc-1YBp-X7IGmbTDLOB9rq_x8w2azCXDIW_3y3j5SzLjJb_BuxYde7oZgx8_zHRv0OCBWKbJFsy6wmJdizzbTMTrHOB9KyJnobokC4RcHg/s1600/3-Bakairi.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi25dKA7Vc0VPNbnYnliAmlCiyvpGaKs-Kh2mc-1YBp-X7IGmbTDLOB9rq_x8w2azCXDIW_3y3j5SzLjJb_BuxYde7oZgx8_zHRv0OCBWKbJFsy6wmJdizzbTMTrHOB9KyJnobokC4RcHg/s1600/3-Bakairi.png" /></a></td></tr>
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Cadeira Bakairi.</div>
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<tr><td style="text-align: left;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGzFun5q_5KrmWcBCEwMyaozo_Mx286BK9Vvth0NWKkbN52pR5xQNLWh60bBLo3rakkPQ-BcPaf2dnvv3BJttJv1HXMgeTnVUXghGi45lJ0GTz7HylkNrzilOAE19yvMvxGpAlelBVx7E/s1600/2-pirarucu.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjGzFun5q_5KrmWcBCEwMyaozo_Mx286BK9Vvth0NWKkbN52pR5xQNLWh60bBLo3rakkPQ-BcPaf2dnvv3BJttJv1HXMgeTnVUXghGi45lJ0GTz7HylkNrzilOAE19yvMvxGpAlelBVx7E/s1600/2-pirarucu.png" /></a></td></tr>
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Cadeira Pirarucu.</div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-44082352031751966222017-03-16T14:04:00.000-03:002017-03-29T19:27:35.730-03:00Mais além do Design<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiv6NLe_dRTCMS1e0BUcYOdRFgTf6bbk6e0nhQ8eI7MXEcEE1nEiu7595egVxu6daJdCqSji0-yQWH1E9ykcegtTjmbPtpWL2Vlp9edjRbmK3dyPQzw4Msjrw1QZCFULnBhAIyOAA9anMw/s1600/sergiojmatos-10.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiv6NLe_dRTCMS1e0BUcYOdRFgTf6bbk6e0nhQ8eI7MXEcEE1nEiu7595egVxu6daJdCqSji0-yQWH1E9ykcegtTjmbPtpWL2Vlp9edjRbmK3dyPQzw4Msjrw1QZCFULnBhAIyOAA9anMw/s1600/sergiojmatos-10.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Em Barcelos, Amazonas, as águas do Rio Negro irrigam o Projeto Brasil Original e são fluxo de vida.</td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Não é unicamente sobre Design. É
sobre entrelaçamentos de vidas. Não é só trabalho. São trocas e experiências de
valor imensurável. Não é estar longe de casa milhares de quilômetros; mas, chegar
perto do que faz bem ao coração. Não é mudar temporariamente do centro urbano -
com toda tecnologia e facilidades disponíveis - para comunidades enraizadas na
floresta. É conexão com a natureza. Não é mapear outras identidades. É descobrir
elos ancestrais e sentir-se parte. Não é ser apenas colaborador na abertura de rotas
de transformação social. É deixar-se transformar nas pequenas coisas.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></div>
<div class="MsoNormal" style="text-align: justify;">
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Dia após dia, há dois anos, a
consultoria ao Projeto Brasil Original Amazonas (iniciativa do Sebrae) me faz
refletir, acreditar com afinco na escolha profissional, avaliar perspectivas, ponderar
sobre o que realmente importa, aprender a abrir mão do que resulta
desnecessário. Nessa imersão através do Design prendo a respiração ante inúmeras
descobertas, sensações, emoções, laços afetivos com lugares e pessoas que congregam
uma grande família. Sou alguém melhor graças à essa vivência que aporta
sensibilidade diante de propósitos, sonhos, ideais. Os meus e de todos os
envolvidos numa grande sinergia.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">O projeto é multifacetado. Na
criação, nas relações pessoais, no aprendizado mútuo, na simplicidade do
cotidiano. Oxigena novos olhares, traz à tona outros pontos de vista. Sublinha
o exercício de fazer mais e melhor celebrando os vínculos com a terra, a
cultura, os ofícios, os costumes, as histórias mantidas vivas para que as
gerações anteriores não desapareçam. É surpreendente em cada etapa e revela o
potencial humano e criativo que repousa nas comunidades artesãs de Barcelos,
São Gabriel da Cachoeira, Manaus, Benjamin Constant, Atalaia do Norte, Tefé e Nova
Esperança.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Ao fim, não é só a culminância de
produtos embalados pela aura identitária. É o resgate da autoestima de artesãos
com suas origens e o orgulho de ser partícipe dessa ação que impulsiona a
economia criativa e a inclusão social. Não é tão somente navegar nas águas do Rio
Negro e do Solimões e aportar para cumprir rotinas que materializam desenhos impressos
em papel. É apurar o olhar para o fluxo das águas que movem desejos; é respirar
a floresta em toda sua riqueza; é ouvir uma lenda com o sotaque da língua tribal.
É aprender a desenhar e tramar a vida, um dia de cada vez. </span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"> </span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span>
</span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[English Text]</i></span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i><br /></i></span>
<b><span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Beyond the Design</span></span></b><br />
<b><span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></b>
<div class="MsoNormal" style="line-height: 12pt;">
<span lang="EN-US" style="font-family: "helvetica neue", arial, helvetica, sans-serif;">It is not only
about Design. It is about intertwining of lives. It's not just work. It is
exchanges of experiences with immeasurable value.</span><span lang="EN-US" style="font-family: "helvetica neue", arial, helvetica, sans-serif;"> It is n</span><span lang="EN-US" style="font-family: "helvetica neue", arial, helvetica, sans-serif;">ot being away from home thousands of miles; but to get close to what is
good for the heart. It is not a temporarily moving away from the urban center -
with all the technology and facilities available - for rooted communities in
the forest. It is connection with nature. It is not mapping other identities.
It is discovering the ancestors and feeling part. It is not just being a
collaborator in opening social transformation routes. It's letting yourself
turn into little things.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US"><br /></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">Days after days,
two years ago, the consultancy of Amazon Original Brazil Project (a Sebrae initiative)
made me think, believe with certain of professional choosing, evaluate
perspectives, ponder what really matters, learn to give up what is unnecessary.</span><span lang="EN-US"> </span><span lang="EN-US">In this immersion through Design I hold my breath before countless
discoveries, sensations, emotions, affective bonds with places and people that
makes a great family.</span><span lang="EN-US"> </span><span lang="EN-US">I am
someone better thanks to this experience that brings sensitivity to purposes,
dreams, ideals. Mine and everyone involved in a great synergy.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US"><br /></span></span></div>
<div class="MsoNormal" style="line-height: 12pt;">
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">The project is
multi faced. On creation, on personal relations, on mutual learning, on
simplicity of everyday life. Oxygenates new looks, it brings up other points of
views. It emphasizes the exercise of doing more and better, celebrating the
ties with the land, the culture, the crafts, the customs, the histories kept
alive so that the previous generations do not disappear.</span><span lang="EN-US"> </span><span lang="EN-US">It is surprising at every stage and reveals the human and creative
potential that rests in the artisan communities of Barcelos, São Gabriel da
Cachoeira, Manaus, Benjamin Constant, Tefé, Atalaia and Nova Esperança.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US"><br /></span></span></div>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">At the end, is not
only the concept of products packaged by the identity aura.</span><span lang="EN-US"> </span><span lang="EN-US">It is the rescue of the self-esteem of artisans with their origins and
the pride of being part of this action that drives the creative economy and
social inclusion.</span><span lang="EN-US"> </span><span lang="EN-US">It is not only to navigate the waters of Rio Negro and
Solimões and to contribute to fulfill routines that materialize drawings
printed on paper. It is clearing the look at the flow of the waters that moves
desires; Is to breathe the forest wealth; Is to listen to a legend with the
tribal accent.</span><span lang="EN-US"> </span></span><span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">It is learning to draw and plot life, one day at a
time.</span></span></div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A piaçava é matéria-prima e o babaçu inspiração na atual etapa do Brasil Original em Barcelos.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKkr-sjvpXT4OrxOJUNiH6ROGTsapghTjyRSVg_P25SnseFy3ahKaUmv9cLyC2-ElaO_ALhWmxKpCk8b3noRLF6u47cQgEie_zftZsymEYpkwotlXZZo3e9UylxWrdFXiqDEpFm5mcBE8/s1600/sergiojmatos-20.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKkr-sjvpXT4OrxOJUNiH6ROGTsapghTjyRSVg_P25SnseFy3ahKaUmv9cLyC2-ElaO_ALhWmxKpCk8b3noRLF6u47cQgEie_zftZsymEYpkwotlXZZo3e9UylxWrdFXiqDEpFm5mcBE8/s1600/sergiojmatos-20.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A artesã Alva trama a nova coleção para o projeto do Sebrae Amazonas.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjtX04jmq8qg0eDjvhuDfRsAu5x5dJEEw541zbNKGYpqUqXyOCNeqfEkru4fJk6kDGoWthEoEo7Twb0QQO-vjffWBNr4pBtpwXTzeUAul7U2-cuABTjrRls3nHWyx_jnXdjTrZhjqUaPvw/s1600/sergiojmatos-40.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjtX04jmq8qg0eDjvhuDfRsAu5x5dJEEw541zbNKGYpqUqXyOCNeqfEkru4fJk6kDGoWthEoEo7Twb0QQO-vjffWBNr4pBtpwXTzeUAul7U2-cuABTjrRls3nHWyx_jnXdjTrZhjqUaPvw/s1600/sergiojmatos-40.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">"Eu, o Rio Negro e Barcelos"</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEwOkzqTChj7nWV0cCSIykzjSYsDAG5ROYpQQfdzjc5YZNozL3jMMu4aCyPgq-4tXY0aF0dZ66rOmQYB0G4YxWRbftBn1CRUvdhjKbuwW0wma02CZdbTrAX7vyPHNwJBjkABgN3a4IVNs/s1600/sergiojmatos-50.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhEwOkzqTChj7nWV0cCSIykzjSYsDAG5ROYpQQfdzjc5YZNozL3jMMu4aCyPgq-4tXY0aF0dZ66rOmQYB0G4YxWRbftBn1CRUvdhjKbuwW0wma02CZdbTrAX7vyPHNwJBjkABgN3a4IVNs/s1600/sergiojmatos-50.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">No Amazonas a natureza inspira uma pausa, um respiro, um suspiro.</span><span style="font-size: 12.8px;"> </span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com1tag:blogger.com,1999:blog-7972192280169380036.post-61375390917362986372017-02-10T16:31:00.000-02:002017-02-20T13:38:45.533-03:00 Quando o design aproxima<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCTDyYWds6qkbhQdhiMQL-nwtMeVx6pnxmn4LvmP6-MMDNDcGMjn_9ZlOQHvXGNKP8M4hNaXys486VmvtV06y-ijhB00i_ZOVj3wgdaPx6N3hEL1JnAznWPxzmSjBftg65clPBbaq_ABg/s1600/Barcelos-pordosol.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhCTDyYWds6qkbhQdhiMQL-nwtMeVx6pnxmn4LvmP6-MMDNDcGMjn_9ZlOQHvXGNKP8M4hNaXys486VmvtV06y-ijhB00i_ZOVj3wgdaPx6N3hEL1JnAznWPxzmSjBftg65clPBbaq_ABg/s1600/Barcelos-pordosol.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Barcelos, no Amazonas: o Rio Negro e a Floresta Amazônica emolduram a riqueza natural da cidade.</td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A distância geográfica soma 3.100 quilômetros. Uma linha reta
que liga Campina Grande – cidade paraibana onde finquei morada – ao município
de Barcelos (Amazonas). Sobre o mapa do Brasil o traçado quase conecta os
extremos Leste e Oeste. Essa mesma distância cede à afetividade e encurta medidas, tornando-as mais estreitas e menos pertinentes. Abarrota os
caminhos do coração com memórias, sorrisos largos, abraços apertados e sonhos
estampados nos olhos dos artesãos indígenas e ribeirinhos que integram o
Projeto Brasil Original – Artesanato Amazonas. Através da consultoria de design
viabilizada pelo Sebrae, eles tornaram-se amigos, irmãos, parceiros na jornada
da criação e no compartilhamento dos ofícios e saberes herdados dos
antepassados. </span></div>
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<span style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Barcelos é minha próxima parada na retomada da consultoria. Um
porto onde me sinto seguro porque lá estou em casa, entre os meus. Já
incorporei com clareza cada pedaço das margens do Rio Negro que me levam ao
encontro das comunidades assistidas pelo projeto. Gravei com precisão a
paisagem e detalhes que nem em sonhos podiam ser mais perfeitos. O nascer e pôr do sol; o
canto dos pássaros; o barulho das árvores ao vento; os cheiros; a textura da
floresta e o espelho d’água do rio e dos igarapés que reflete minha alegria em
fazer do design uma ferramenta de transformação social.<o:p></o:p></span></span></div>
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<span style="line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Na cidade com status de primeira capital do Amazonas a
piaçava é matéria-prima para o artesanato. Sua resistência confunde-se com a
história e organização social de alguns povos da floresta. Na primeira imersão
do Brasil Original a cor marrom, a flexibilidade e versatilidade da fibra - sob
a habilidade técnica dos artesãos - incorporaram formas colhidas na natureza
para objetos que seduziram o consumidor nas feiras de design e loja com o selo
do projeto. A fruteira Vitória Régia é um dos ícones e inspira novos produtos
com a digital da originalidade.</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Nos próximos
dias, a identidade que embala o design dos novos produtos elaborados com a piaçava
sairá do papel pelo calor das mãos de Antônio e Dinalva, da etnia Tariana, Ângela
do povo Baré e Sônia da tribo Baniwa. Mestres do artesanato amazonense que
junto a outros nomes tenho o orgulho do convívio e das experiências partilhadas.
Pessoas que carrego no peito com a reverência de família. Por elas nutro um sentimento
de respeito, gratidão e proximidade. Nenhuma distância geográfica afasta isso.</span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[English Text]</i></span></span><br />
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<b><span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">When design approaches<o:p></o:p></span></span></b></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">The geographical distance
is 3,100 kilometers. A straight line that connects Campina Grande - city of
Paraiba where I settled my address - to the city of Barcelos (Amazonas).</span><span lang="EN-US"> </span><span lang="EN-US">On the map of Brazil, the
route almost connects the East and West extreme ends.This same distance gives
affectivity and shortens measures, making them narrower and less pertinent. It
fills the paths of heart with Indigenous and riverine craftsmen who make up the
Original Brazil Project – Amazonas Craft. Through the design consultancy, made
possible by Sebrae, they became friends, brothers, partners in the journey of
creation and in the sharing of the trades and knowledge inherited from the
ancestors.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">Barcelos is my next stop in
the resumption of consulting. A port where I feel safe because there, I feel
I’m at home.</span><span lang="EN-US"> </span><span lang="EN-US">I had incorporated, with clarity, each piece of the banks of the Negro
River that lead me to meet the communities assisted by the project. I recorded
the landscape and details that even dreams could not make them much perfect.
The sunrise and sunset; the birds singing; the sound made by wind on the trees;
the smells; the texture of the forest and the mirror of the river that reflect
my joy in making design a tool of social transformation.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US">In the city first capital
of Amazonas, piaçava is a raw material for handicrafts.</span><span lang="EN-US"> </span><span lang="EN-US">Their resistance looks like
the history and social organization of some forest peoples.</span><span lang="EN-US"> </span><span lang="EN-US">In the first immersion of
Brasil Original the color brown, the flexibility and versatility of the fiber -
under the technical skill of the artisans - incorporates forms harvested from
the nature for objects that seduced the consumer in the design fairs and stores
with the stamp of the project. The Vitória Régia fruit tree is one of the icons
and inspires new products with digital originality.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">In the next few days, an
identity that packs design of new products elaborated with piaçava, will go out
of the paper by the hand warmth of Antônio and Dinalva, of Tariana ethnicity,
Ângela from Baré people a Sônia of Baniwa Tribe. Masters of amazon handcraft,
that with some other peoples, I have pride of the living and the shared
experiences. People I carry on my heart with family reverence. For them I have
a feeling of respect, gratitude and closeness. No geographic distance removes
this.</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgD-QxocEKkGVDjJ2BsZNXG2KmEk2ahQMQkbqQFc5f_Aueu_8LU8oFrU8LftkUdznk_deM9yyxl_t-Zzr0Qd-l3HwRbvxNnIF3aeWwi8rbll2WYs6Bts5iaQEGtWfkLQwi5yesU4AeYKic/s1600/Barcelos-floresta.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgD-QxocEKkGVDjJ2BsZNXG2KmEk2ahQMQkbqQFc5f_Aueu_8LU8oFrU8LftkUdznk_deM9yyxl_t-Zzr0Qd-l3HwRbvxNnIF3aeWwi8rbll2WYs6Bts5iaQEGtWfkLQwi5yesU4AeYKic/s1600/Barcelos-floresta.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">A floresta e a cultura dos povos que nela habitam assinalam a identidade do Projeto Brasil Original.<br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2e0RhqGnL_-PudcZePPIvVBQFPfBT714adOjTjVBzdlnN6FvJFisXHXEObmS-d5l0wGZhwsbxcsWEprU_64ukVq5k5CSt6NIAyfX8HubRJPr6PL-_aIAhTtyqg1SDNrbeNAJVhdPghe4/s1600/Antonio-Barcelos.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi2e0RhqGnL_-PudcZePPIvVBQFPfBT714adOjTjVBzdlnN6FvJFisXHXEObmS-d5l0wGZhwsbxcsWEprU_64ukVq5k5CSt6NIAyfX8HubRJPr6PL-_aIAhTtyqg1SDNrbeNAJVhdPghe4/s1600/Antonio-Barcelos.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;">Antônio, da etnia Tariana, é um dos mestres artesãos que trama a piaçava.<br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZvtBm-xfsOjBlBq8RJvTCFKS9heQ0asrIg3mRoGdr41534cyPxuQ_2MMcImRnoS7e6JzMHnK8F3NT-HRApAKB3bbI9wHjzrm28Mt5UMAY1WovlL0UoUYr-Pda0tSph9A0Jld0Jt5Oops/s1600/Fruteira-Vitoria-Regia.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiZvtBm-xfsOjBlBq8RJvTCFKS9heQ0asrIg3mRoGdr41534cyPxuQ_2MMcImRnoS7e6JzMHnK8F3NT-HRApAKB3bbI9wHjzrm28Mt5UMAY1WovlL0UoUYr-Pda0tSph9A0Jld0Jt5Oops/s1600/Fruteira-Vitoria-Regia.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="font-size: 12.8px;">Fruteira Vitória Régia: piaçava como matéria-prima e trama de cultura ancestral.</td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-90149326081450274142016-10-31T17:47:00.000-02:002017-02-10T16:53:36.417-02:00O futuro feito à mão<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIs8NDmbiTjfMULp8IOapizEwmT31YUTMpiReDu-SKc6xaRDLOqvG_QcKdyTw2bJUrkSyJOvoDW7Hsw8Mgt9bpNTAKiLd1B5jymobZRAl5EFGG3ixPx24dZdozBAQuwU4C9srafGuVryI/s1600/foto2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhIs8NDmbiTjfMULp8IOapizEwmT31YUTMpiReDu-SKc6xaRDLOqvG_QcKdyTw2bJUrkSyJOvoDW7Hsw8Mgt9bpNTAKiLd1B5jymobZRAl5EFGG3ixPx24dZdozBAQuwU4C9srafGuVryI/s1600/foto2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Dinalva, artesã de Barcelos, Amazonas: habilidade com a trama da piaçava.</span></td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">O movimento inverso respira
cultura. Se interpõe à produção industrial em larga escala, ao magnetismo do
tecnológico. O novo tempo cabe na palma da mão. É o artesanal marcando uma nova
escala em objetos únicos, com a etiqueta de exclusividade. O feito à mão exibe a
originalidade como marca. Conecta o passado e projeta um futuro com abrigo na ancestralidade.
Reaviva saberes e ofícios entrelaçados à formação da história social, às
memórias afetivas, ao sentimento de acolhida e pertencimento. Configura a
identidade territorial em tempos de uma globalização que apaga fronteiras. </span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">O futuro tem calor humano e se
desenha agora, no presente. Enxergo os vestígios e os persigo certo de que trará
bons frutos, que agrupará pessoas, que transformará realidades. Vejo os sinais
ao longo dos seis anos da abertura do estúdio. Com os pés na estrada do Design
gravei lugares na memória, conheci personagens ímpares. Vivenciei ofícios
ancestrais nas comunidades artesãs, vi tramas exuberantes, tessituras
perfeitas, entalhes vigorosos em objetos que pertencem à vida cotidiana. Senti
o sabor de muitas feiras livres, ouvi burburinho com mistura de sotaques, testemunhei
tradições com aura sagrada pelos ritos que as embalam. Pisei universos
particulares.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Aos meus olhos, o mapa destas
experiências exibe a retomada fortalecida do trabalho artesanal. Abraço as
consultorias e projetos nas comunidades artesãs como semeadura da economia
criativa, do empreendedorismo, do empoderamento social e da valorização
identitária. A extensão do país miscigenado é terra farta para inúmeros brasis que
resgatam suas origens e fazem dos ofícios e saberes ancestrais ferramentas transformadoras.
No novo tempo que se avizinha o luxo traduz o que é único por carregar uma história
de vida, um sentimento, uma herança familiar, uma ideia original. Nesse futuro
feito à mão projeto sonhos. É onde quero habitar para fortalecer na fusão do
design com o artesanato produtos com alma. Com digitais que despertam emoção.</span><br />
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<b><i><span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></i></b>
<b><i><span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">[ English Text ]<o:p></o:p></span></span></i></b></div>
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<b><span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The Future made by hand<o:p></o:p></span></span></b></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The inverse movement breathes culture. In between the large scale
industrial production, and magnetic technology. The new time fits on the palm
of hand. It is the handmade marking a new scale of unique objects, with a labor
of exclusiveness. The handmade shows the originality as brand. Connects the
past and projects a future of shelter on the ancestry. Revive knowledges and
crafts tangled to formation of social history, to affective memories, to the
feeling of welcome end belonging. Configures the territorial identity in times
of a globalization that erases borders.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The future has human heat and it draws right now, on the present. I see
the I see the traces and I am certain that it will bring good fruits, that will
bring people together, that will transform realities. I see the signs of long
six years of opening the studio. With the feet on the roads of Design, I
recorded places on memory, met great people. Lived ancestral crafts on artisan
communities, saw lush wefts, perfect tesserae, vigorous carvings on objects
that pertain to everyday life. I tasted many free fairs, I heard rumble with a
mixture of accents, I witnessed traditions with aura of sacredness by the rites
that cradled them. I stepped particular universes.</span></span><br />
<span style="font-family: "helvetica neue", arial, helvetica, sans-serif;"><br /></span>
<span style="font-family: "helvetica neue", arial, helvetica, sans-serif;">To my eyes, the map of these experiences shows the strengthened
resumption of craft work. I hug de consultancy and projects at artisan
community as seeds of creative economy, of entrepreneurship, of social
empowerment and identity valorization. The extension of the mixed country is
rich land of countless </span><i style="font-family: "helvetica neue", arial, helvetica, sans-serif;">Brazils</i><span style="font-family: "helvetica neue", arial, helvetica, sans-serif;"> who
rescue their origins and make the ancestral trades and knowledge the
transforming tools. In the new time that neighbors the lust, translate that it
is unique for carrying a life story, a feeling, a family heritage, an original
idea. On this future made by hand, I project dreams. It is where I want to
inhabit, on the fusion of design with the hand craft, products with soul. With
digital that creates emotion.</span></div>
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBODGQqBU6wE7anXptqHIuWiqeGeVREKv31GUXCNfFvDvCV-mVOMsytO4CbwjMx1gT0fWAN1LWzSS-fyYdc1pfMKbt3TWvQsD4IsSVeqp4OSgdYYUaWW5a95U0ltPqFgbvXk_gaHPrlME/s1600/DonaRosa.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiBODGQqBU6wE7anXptqHIuWiqeGeVREKv31GUXCNfFvDvCV-mVOMsytO4CbwjMx1gT0fWAN1LWzSS-fyYdc1pfMKbt3TWvQsD4IsSVeqp4OSgdYYUaWW5a95U0ltPqFgbvXk_gaHPrlME/s1600/DonaRosa.jpg" /></a></td></tr>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Dona Rosa, artesã Tikuna de Porto Cordeirinho, Amazonas: respeito ao sagrado da floresta.<span class="apple-converted-space"> </span></span></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMk43VfKl9gURn9se2AbuiZRmZQitOrlDO3KRrS234-A0qzlyqH21ZDiiUGQBWIk12dEdGuJNlBKzT5q1g0e4qtJ9Pnl4LQSazPmxT_v3GgeArbz-09BPTszz6l48NECjCfCv-Qe7uJGM/s1600/foto6.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhMk43VfKl9gURn9se2AbuiZRmZQitOrlDO3KRrS234-A0qzlyqH21ZDiiUGQBWIk12dEdGuJNlBKzT5q1g0e4qtJ9Pnl4LQSazPmxT_v3GgeArbz-09BPTszz6l48NECjCfCv-Qe7uJGM/s1600/foto6.jpg" /></a></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">No Amazonas a cestaria de José Garcia carrega heranças de seus ancestrais.</span></span><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgB0BjqO6DvKhgyL7cUIuKr0I6fCNivjrX82t6eL-zD0vtQCFkYBT2oXDDTHoduMyjN1jXkbKdbLg6c9Ngi2os8aJoMIh48JXLf6kn0MIKjM3NZoNNkGivKMHuG_455vBO8x_qqc1FO-kY/s1600/foto8.jpg" imageanchor="1" style="font-size: 12.8px; margin-left: 1em; margin-right: 1em; text-align: center;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgB0BjqO6DvKhgyL7cUIuKr0I6fCNivjrX82t6eL-zD0vtQCFkYBT2oXDDTHoduMyjN1jXkbKdbLg6c9Ngi2os8aJoMIh48JXLf6kn0MIKjM3NZoNNkGivKMHuG_455vBO8x_qqc1FO-kY/s1600/foto8.jpg" /></a></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Em Manaus, Ema é
uma das líderes da Amarn, associação que preserva as tradições indígenas.</span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhw-5a_ivShc0DX8jtDFhiPL5En2df1uc4qPuloVGtYdT4jrXUrLBP3emYhd5DUur5eXXR7Gtm11Sy9DqcUAiC7tJPyr5-WaBe6y6qb-5DD4hY7r05OzLVnZqs2Wj4woioNGH4ka1X3woM/s1600/foto5.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhw-5a_ivShc0DX8jtDFhiPL5En2df1uc4qPuloVGtYdT4jrXUrLBP3emYhd5DUur5eXXR7Gtm11Sy9DqcUAiC7tJPyr5-WaBe6y6qb-5DD4hY7r05OzLVnZqs2Wj4woioNGH4ka1X3woM/s1600/foto5.jpg" /></a></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Sérgio Matos: "</span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">O feito à mão projeta um futuro com abrigo na ancestralidade"</span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">.</span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFYbrNKRhl8BmV5kfMEW7OE2llN_Y7WTxYtXqseijV8yDqLYwFcvsdzKzc4U7SsisNQUrBBtF1IQqlKGyWY29bI-cAWOhlNMMcpioHBkzzS5uJxcsGIEx5LfrgqaGA7Lycd31mU2jPNdI/s1600/Acau35.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiFYbrNKRhl8BmV5kfMEW7OE2llN_Y7WTxYtXqseijV8yDqLYwFcvsdzKzc4U7SsisNQUrBBtF1IQqlKGyWY29bI-cAWOhlNMMcpioHBkzzS5uJxcsGIEx5LfrgqaGA7Lycd31mU2jPNdI/s1600/Acau35.jpg" /></a></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Poltrona Acaú: design com digitais das marisqueiras da Praia de Acaú, no litoral paraibano.</span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com2tag:blogger.com,1999:blog-7972192280169380036.post-11317806516439761712016-08-10T14:08:00.000-03:002017-02-10T17:00:40.903-02:00Cadeira Buriti: da árvore da vida brota design<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgDR-4FtB1RBiV0EatFDHezlMI0eBSrr19lKD_3vh3UPr_7ve8kR7oB6wnMKksmWJgUpOLmH134dxb9QvN9lcqyoneAuXx1tCtl1wjpeheyUQLBWIqy0Op4CGS33WlAkSPaOj9JIfCLgAw/s1600/Cadeira+Buriti1-blog.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgDR-4FtB1RBiV0EatFDHezlMI0eBSrr19lKD_3vh3UPr_7ve8kR7oB6wnMKksmWJgUpOLmH134dxb9QvN9lcqyoneAuXx1tCtl1wjpeheyUQLBWIqy0Op4CGS33WlAkSPaOj9JIfCLgAw/s1600/Cadeira+Buriti1-blog.png" /></a></div>
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<span style="font-family: "arial" , sans-serif;">O vaivém
hipnótico das linhas seduz o olhar. Traça o porte majestoso da <b><i>Cadeira
Buriti</i></b>, com inspiração enraizada na flora brasileira e na cultura dos
povos indígenas e ribeirinhos. O desenho celebra o buritizeiro, imponente
palmeira da Amazônia que batiza a peça de mobiliário e enaltece os mitos, os
laços de pertencimento, as múltiplas dádivas da chamada “Árvore da Vida”. </span></div>
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<span style="font-family: "arial" , sans-serif;">A
estética brota na lenda dos índios Tapuia que credita sua origem a um presente
de Tupã, </span><span style="background: white; font-family: "arial" , sans-serif;">entidade sagrada simbolizada pelo
trovão.</span><span style="font-family: "arial" , sans-serif;"> O conto tribal propagado entre gerações narra o desabrochar das
folhas verde esmeralda, onde as de localização central formam uma coroa para
adornar e proteger a floresta. Nos leitos dos rios e igarapés a palmeira
alcança mais de trinta metros de altitude e pode ser vista à distância, reclamando
reverência e respeito.</span></div>
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<span style="font-family: "arial" , sans-serif;">A carga
simbólica – somada às nervuras na casca do fruto escarlate – configura o traçado
da estrutura elaborada com riqueza de detalhes. O movimento curvilíneo do aço
exibe perenidade. O metal envolto pela amarração de corda naval estabelece harmonia
na forma ora enérgica, ora sutil. Encosto e assento coroam a poesia do trabalho
artesanal; o fio da ancestralidade presente na crença que conecta céu, terra,
deus e homens. Sob a criação revestida de contemporaneidade reside o código
frondoso da copa do buritizeiro que abriga função, estética e memória. Na
simplicidade, o design de alma brasileira cultua nobreza e repousa à sombra de
uma palmeira. </span><br />
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<span style="font-family: "arial" , sans-serif;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b><i>[ English Text ]</i></b></span><br />
<b><span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></b>
<b><span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Buriti Chair</span></span></b><br />
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The
hypnotic lines shuttle seduces the look. It traces the majestic size of the
Buriti Chair, with inspiration rooted in the Brazilian flora and the culture of
the indigenous and riverside peoples. The design celebrates the buriti tree, imposing
palm tree of the Amazon that baptizes the piece of furniture and exalts the
myths, the bonds of belonging, the multiple gifts of the call “Tree of Life”. </span></span></div>
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The aesthetics springs from the legend of the Tapuia Indians who its origin comes
of a gift from Tupã, a sacred entity symbolized by thunder. The tribal tales
between generations narrates the blossoming of the emerald green leaves, where
the central located leaves form a crown to adorn and protect the forest. In the
beds of rivers and streams the palm tree reaches more than thirty meters of
altitude and can be seen from a distance, demanding respect and reverence.</span></span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The
symbolic burden – added by the scratches of the fruit red shell – configures
the trace of an elaborated structure with a richness of details. The curve
movement of the steel shows perenniality. The metal wrapped by the mooring of
naval rope establishes harmony in the sometimes energetic, other times subtle
form. The backrest and the seat crowns the poetry of artisanal work; The thread
of ancestry present in the belief that connects heaven, earth, god and men. Underneath
the contemporaneous creation, lies the leafy forms of buriti tree that houses
function, aesthetics and memory. In simplicity, the design of Brazilian soul
worships culture and rests under the shadow of a palm tree.</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgKBLPEHLvquRcEcWTHR5OUGyRx7xqsGaAZu3CDXVN6nC6ozqrTiUBMXSQnbgBJDK4KfFY4i252qSVizN-rD1Ou7CkunZ_UxKLQgtV4EPBKQ8PLB_057V7R22Tq5VVjXckrQ_FPGHW1q0o/s1600/Buriti-fruto4-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgKBLPEHLvquRcEcWTHR5OUGyRx7xqsGaAZu3CDXVN6nC6ozqrTiUBMXSQnbgBJDK4KfFY4i252qSVizN-rD1Ou7CkunZ_UxKLQgtV4EPBKQ8PLB_057V7R22Tq5VVjXckrQ_FPGHW1q0o/s1600/Buriti-fruto4-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Fruto do buritizeiro (Foto: reprodução)</td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhf008fEPiNxGZPnaIsnltdcPiWdhcz-Bw4Mc_mTFH_c6ABTHgNtQy8HKtxuw3aoWq5NxEEMXt_fPAzfauHWmX4xnP13IVkhDJY7OKNgnWOOlEGABz_wXnV5uhH39bWciI3Tjbm9tCUyls/s1600/Buriti-Palmeira-3-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhf008fEPiNxGZPnaIsnltdcPiWdhcz-Bw4Mc_mTFH_c6ABTHgNtQy8HKtxuw3aoWq5NxEEMXt_fPAzfauHWmX4xnP13IVkhDJY7OKNgnWOOlEGABz_wXnV5uhH39bWciI3Tjbm9tCUyls/s1600/Buriti-Palmeira-3-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Palmeira Buriti: imponência na Floresta Amazônica e Cerrado brasileiro (Foto: reprodução)</td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-74782762225549752482016-06-22T15:37:00.000-03:002017-01-12T13:17:46.174-02:00Vida longa à regionalidade, às tradições<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwLarkRKCustGLnVlZxrwrBKjTzsKdRo-nqU44qOyu_tHSTizjdI1LIC-dMyhdoi_vnNo05CZb1zPjeZ8KamLwTJHQ237eOE8cO3RZwdWo0ySSfOg0SteCyq8xbQY0_EVohUF59GMterY/s1600/1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhwLarkRKCustGLnVlZxrwrBKjTzsKdRo-nqU44qOyu_tHSTizjdI1LIC-dMyhdoi_vnNo05CZb1zPjeZ8KamLwTJHQ237eOE8cO3RZwdWo0ySSfOg0SteCyq8xbQY0_EVohUF59GMterY/s1600/1.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Em Campina Grande (PB), o Parque do Povo é cenário do Maior São João do Mundo.</td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A
regionalidade está no ar. Porque Junho tem um quê de magia que faz o Nordeste
transbordar em referências da cultura ancestral. É o mês da natividade desta
porção de terra brasileira que adotei como morada e onde as simbologias afloram
para recordar o fio da meada com as origens. </span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Tempo de colheita da terra e da alma. De celebração
e reencontros ungidos pelo fogo, fé, ritos, mesa farta. Cores, músicas, danças,
risos extravagantes e orações silenciosas estão no mesmo caldeirão das
tradições. A fervura é a da miscigenação, da pluralidade dos povos, dos tons de
pele, dos sotaques, dos costumes, do religioso e profano.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Difícil
de explicar como as festividades aguçam os cinco sentidos. Invadem corpo e
coração no misto dos cheiros, sabores, sensações e estampidos. A tríade dos santos católicos - Antônio, João e Pedro - toma assento no
mesmo espaço dos cultos pagãos em agradecimento à colheita, à fertilidade da mãe
Terra, ao alimento. Tudo é sagrado. Das bandeirolas e balões coloridos que se
agitam ao vento às fogueiras que conectam terra e céu através da fumaça que
incendeia o ambiente. Do banquete onde o
milho é protagonista ao xote, forró, xaxado e baião que exorcizam tristeza no
compasso da zabumba e gemido da sanfona. Os altares das igrejas e os palcos em
praça pública dividem reverências. <o:p></o:p></span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Testemunhar essa explosão cultural na cidade de Campina
Grande, na Paraíba, é um privilégio</span></span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">. Converto em aprendizado inesgotável
porque a cada ano tudo ressurge em novas perpectivas, como um caleidoscópio. Faço
uma imersão nos detalhes, nos códigos, nas entrelinhas e tramas que revestem festa
tão grandiosa. Respiro a identidade territorial onde habita e pulsa inspiração
para o design. A Poltrona Balão, a Cadeira Chita, a Poltrona Balaio e o Balanço
Bodocongó são crias dessa cultura fumegante. Oxalá ela não pare de arder e meu
olhar não perca o brilho, a centelha da criação.<o:p></o:p></span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[ English Text ]</i></span><br />
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>Long Live to regionality,
to traditions</b><o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Regionality is in the air. Because
June has a trace of magic that made Northeast overflow in references of
ancestral culture. It is the month of nativeness of this portion of Brazilian
land I adopted with origins. Time of harvest of the land and soul. Of
celebration and meeting by the fire pit, faith, rites, dinner table full.
Colors, music, dances, extravagant loughs and silent prayers are in the same
cauldron of traditions. It boils miscegenation, plurality oh people, of skin
tones, of accents, of religious and profane.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">It is hard to explain how
festivities sharpen the five senses. Invades body and heart, in the mix of
smells, flavors, feelings and noises. The triad of Catholic saints – Anthony,
John and Peter – takes seat at the same spot of pagan rituals to thank the
harvest, the fertility of Mother Earth, for the food. Everything is sacred. Of
flags and colorful balloons that are shaken by the wind, the fire pits that
connects earth and heaven through the smoke burning the ambient. Of the banquet,
which corn is the protagonist to ‘Xote’, ‘forró’, ‘xaxado’ and ‘baião’ that
exorcises sadness in pace of zabumba e moaning of the accordion. Those church
altars and open square stages divide obeisances.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue", arial, helvetica, sans-serif;">Testify to this cultural
explosion in Campina Grande city, at
Paraíba, is a privilege. I convert in unstoppable learning because in each year
everything rises in a new perspective, like a kaleidoscope. I emerge in
details, in codes, between the lines and plots that cover such a great party. I
breath territorial identity where inhabits and pulses inspiration to design.
The Balão Armchair, the Chita Chair, the Balaio Armchair and Bodocongó Swing
are creations of this smoking culture. I hope is does not stop burning and my
look doesn’t lose shine, the spark of creation.</span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-50766757177714512032016-05-24T17:05:00.000-03:002017-01-12T13:26:02.158-02:00Traçado de Gratidão <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgI1Veg1i6EQIyVu0cmcWAxZ6tllCu5RBXf4vh15QTpndzeHAYTg5Ah9MyQHOIUJd7mBEd7LPk-5B7nbfbtuEkpoe2pYokKTnY1b21Iec_wUK2enWN7NXLvdJHO17IBRmxjiXnPPSsiBNE/s1600/sergio1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgI1Veg1i6EQIyVu0cmcWAxZ6tllCu5RBXf4vh15QTpndzeHAYTg5Ah9MyQHOIUJd7mBEd7LPk-5B7nbfbtuEkpoe2pYokKTnY1b21Iec_wUK2enWN7NXLvdJHO17IBRmxjiXnPPSsiBNE/s1600/sergio1.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">"<span style="line-height: 18.4px; text-align: start;">O traço do design abriga um aprendizado perene e não canso de ser grato"</span></span></td></tr>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A palavra gratidão é meu traço. Firme e enérgico para
esboçar quanto o design está entrelaçado ao que sou agora. A profissão escolhida
embala um presente valoroso: o patrimônio cultural de um Brasil que não se
esgota em seu território de milhões de metros quadrados. Presente tangível que
alimenta os sentidos e indescritível nas emoções e sentimentos que afloram perante as tradições arraigadas na mestiçagem. Surpresas inesgotáveis nas
andanças que descortinam lugares, histórias, paisagens e personagens nunca antes
imaginados. </span></span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">Na rota da criação, as descobertas se avolumam em experiências que
são espelhos. Refletem meus muitos eus. Mato-grossense de nascimento sou de cada
pedaço deste País. O solo que piso é minha identidade, minha casa de portas
abertas, meu horizonte e remanso. Ora paraibano, amazonense, paulista. Outras
vezes catarinense, pernambucano, paraense, carioca... Sou Norte e Sul, de corpo
e alma. E destas origens e
pertencimentos nutro o desenvolvimento de produtos, abasteço o novelo criativo
com linhas colhidas das múltiplas identidades locais. Tudo é convertido em
memória e alimenta um banco de dados que é mais que fotografia digital
capturada em tela touch. Os cliques não acompanham o ritmo disparado do coração diante das comunidades artesãs, das florestas sagradas, da imensidão dos rios,
das praias de areias intocadas, da arquitetura eclética que sussurra a mistura
dos povos. </span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">O patrimônio imaterial e todo o arcabouço de simbologias nele contido
não estão nos pixels das imagens que documentam meus passos pelos muitos
brasis. É como um flash, uma aura que conecta sensações e remonta ao momento vivenciado. Estende uma ponte
para riquezas encontradas na simplicidade das pessoas, nos seus ofícios, dentro
de abraços fraternos, no brilho dos olhos, nos sorrisos cativantes, na recepção
calorosa, nos cantos ancestrais de boas-vindas, nas mãos elevadas que emanam
energias positivas e distribuem bênçãos. O traço do design abriga um aprendizado perene
e não canso de ser grato.</span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><i><br /></i></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><i>[ English Text ]</i></span><br />
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>Trace of
gratitude<o:p></o:p></b></span></span></div>
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The word gratitude is my trace. Firm
and energetic to say how much design is tangled by who I am today. The chosen
profession packs a precious gift: the cultural heritage of a Brazil that does
not run out it’s territory of millions of square meters. Tangible gift which
feeds the senses and indescribable emotions flowers by the traditions rooted on
miscegenation. Inexhaustible feelings from the walkings that reveals places,
histories, landscapes and characters never once imagined.</span></span><br />
<span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span>
<span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">On the route of creation, the
discoveries swells in experiences like mirrors. Reflex myself. Mato Grosso
born, I am a piece of every part of this country. The soil I step on is my
identity, my home of open doors, my horizon. </span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Part time from Paraíba,
from Amazon, from São Paulo. Other times I’m from Santa Catarina, Pernambuco,
Pará or Rio de Janeiro. </span><span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">I am
from North and South, of body and soul. And these origins and neutral
belonging, I nourish the products developments, fill the creative story with
harvested lines from multiple local identities. Everything is converted in
memories, feeding the photo stock, that are more than digital photographs
captured by a touch screen. The clicks doesn’t accompany the rhythm of my
heart, before the artisan communities, of sacred forests, huge rivers, of
untouched beaches and sands, of eclectic architecture that whispers the peoples
miscegenation.</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The immaterial patrimony and all the
framework of symbologies contained in it, aren’t at the pixels of images that
documents my steps through the many Brazil. Is like a flash, an aura connecting
feelings and builds the lived moment. Makes a bridge to worthiness found in the
simplicity of the people, in their work, between fraternal arms, in the
brightness in the eyes, big smiles, in the warm welcome, in the high hands
sending good energy and blessing. The trace of design gives me perennial
learning, and I am not tired to be thankful.</span></div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Benjamin Constant, Amazonas: recorte de um Brasil imerso na cultura mestiça.</span></td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">O curso do Rio Negro conduz ao mergulho nos saberes e ofícios artesanais.</span> </div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: x-small;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Curumins do Amazonas: a infância tem seu tempo e tradições.</span></span></td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhoyW-zPotjlpX3p8-69zImz1HVhy8Z65VDI5SCAIMZGBH3libzrNopHajfBO6_5uO24x0x50VGfeo1zZF6rb8ckBQ9uMxHEkZ__K3tJbqe-sb_BTZog5YBR_d2vIZ7267uLvfb5r_Sz0g/s1600/sergio3.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhoyW-zPotjlpX3p8-69zImz1HVhy8Z65VDI5SCAIMZGBH3libzrNopHajfBO6_5uO24x0x50VGfeo1zZF6rb8ckBQ9uMxHEkZ__K3tJbqe-sb_BTZog5YBR_d2vIZ7267uLvfb5r_Sz0g/s1600/sergio3.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Dona Rosa, artesã da etnia Tikuna, em Porto Cordeirinho, no Amazonas: generosidade em cada gesto.</span></td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWSO8C7H0qz08027crbSFpEm2R7C5-SZ7mTTpCRG0pY_5I3lcrBLbP-7yDbOYcHbH8ZrVQ2GSvFJz0Kj-O8HvAMbHU7igUMjuvCFRYiQ4lv_CKyxuX13ggZV0F0hpOV8DQQaMKxhYSCjQ/s1600/cariri-10.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiWSO8C7H0qz08027crbSFpEm2R7C5-SZ7mTTpCRG0pY_5I3lcrBLbP-7yDbOYcHbH8ZrVQ2GSvFJz0Kj-O8HvAMbHU7igUMjuvCFRYiQ4lv_CKyxuX13ggZV0F0hpOV8DQQaMKxhYSCjQ/s1600/cariri-10.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Cariri Paraibano: o céu azul e o solo árido emolduram inspiração</span><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">.</span> </td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-80784276064902754992016-04-19T11:55:00.001-03:002017-01-12T13:38:10.445-02:00Design na rota da cultura<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0B2KyUWIHOZxroByVbAa1aXdgEsmX6RWeMVMJv7E1MfFuN_0uFvefKjOLYNliWdG1xKt-t0WeIy7LKsNcWagQIhe3QtxjGK2_HsY6LcTDIkPIw036p2SX2LODyuhQHhXBFiejcrXUF20/s1600/estrada2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0B2KyUWIHOZxroByVbAa1aXdgEsmX6RWeMVMJv7E1MfFuN_0uFvefKjOLYNliWdG1xKt-t0WeIy7LKsNcWagQIhe3QtxjGK2_HsY6LcTDIkPIw036p2SX2LODyuhQHhXBFiejcrXUF20/s1600/estrada2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">Pé na estrada é a marca do Estúdio Sérgio J. Matos para nutrir o design com identidade.</span></td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">O traço segue os vestígios da cultura. Envereda pela
regionalidade e celebra as manifestações populares no chão de terra batida. Transita
entre estandartes e bandeirolas coloridas que se agitam ao vento anunciando
ritos e tradições que narram a formação social brasileira. O desenho esbarra na
estética que transborda identidade, onde a miscigenação expõe a mistura de
raças e costumes que só a brasilidade contém. Esboça formas elaboradas no
fazer artesanal que exaltam a exclusividade gerada no calor das mãos.</span><br />
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Essa é a rota do design adotada<b> </b>pelo<b> Studio Sérgio J.
Matos.</b> Desde que abrimos as portas à criação – em novembro de 2010 –
colocamos os pés na estrada para viver experiências de um Brasil multicultural
que tem muito mais a revelar além dos livros e dos cartões postais. Lançamos o
olhar para o entorno - que de tão próximo torna-se invisível – e para
horizontes longínquos incrustrados entre lendas e tradições de sua gente. Acumulamos
assim um punhado de memórias. São paisagens, rastros da fauna, cores e texturas
da flora, festas de rua, burburinhos, geografias habitadas por personagens empenhados
em manter vivos os saberes e ofícios herdados dos antepassados. Artesãos de
habilidades ímpares.<o:p></o:p></span></span></div>
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<span style="background: white; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Todos estes elementos e referências
constituem nossa bagagem. Fazem parte de um arquivo que inspira o
desenvolvimento de produtos com densidade simbólica e assinatura do feito à
mão. Cada poltrona, mesa, cadeira, banco, luminária, fruteira e vaso que
integra nosso catálogo traduz a carga identitária da brasilidade descoberta em
um momento de emoção e encantamento. Objetos que carregam laços de
pertencimento, extratos regionais e conexões do passado com o presente. Design
com valor patrimonial.<span class="apple-converted-space"> </span></span></span><br />
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<span style="background: white; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span class="apple-converted-space"><i>[ English Text ]</i></span></span></span><br />
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<span lang="pt"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>Design at the Culture route</b><o:p></o:p></span></span></div>
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<span lang="pt"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The line follows the traces of culture. Leans
towards regionality and celebrates the popular demonstrations in the dirt
floor. It goes between colored banners and pennants that flutter in the wind
announcing the rites and traditions that narrate the Brazilian social
formation. Design touches on the aesthetic overflowing identity, where
miscegenation exposes the mixture of races and customs that contains only
Brazilianness. Outlines ways to elaborate on handmade extolling the uniqueness
generated in the heat of the hands.<o:p></o:p></span></span></div>
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<span lang="pt"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">This is the route adopted by Sergio J. Matos
Studio. Since we opened the door for creation - in November of 2010 - we put
our feet on the road, to live experiences of a multicultural Brazil, which has
much to prove beyond books and postcards. We launched a look at the
surroundings - that if so close, it becomes invisible - and far horizons
encrusted between legends and traditions of its people. This way, we
accumulated a handful of memories. There are landscapes, wildlife trails,
colors and textures of the flora, street parties, rumbles, geographies
inhabited by characters committed to keeping alive the knowledge and inherited
crafts ancestors. Craftsmen with unique skills.</span></span><br />
<span style="font-family: "helvetica neue", arial, helvetica, sans-serif;"><br /></span>
<span style="font-family: "helvetica neue", arial, helvetica, sans-serif;">All these elements and references are our
experience. They are part of a file that inspires the development of products
with symbolic density and handmade signature. Every chair, table, bench, lamp,
fruit bowl and vase, included in our catalog reflects the identity load of
Brazilianness discovered in a moment of excitement and enchantment.</span></div>
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<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: right; margin-left: 1em; text-align: right;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiblQY0pQnhPGbK03hWtPL5uSvaB5PjKWgKgcUKpQN7M5UP5QRdqbWPrbV-HZlpoMfq5xNlXDveMfXbkAjXrq7QoAIgfbfRuVLKZdNlQROJSKaEwipao6JRhBUQ4hzwXco__-wQh41jPXw/s1600/coral+artesanal%252C+mar+de+emo%25C3%25A7%25C3%25A3o-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiblQY0pQnhPGbK03hWtPL5uSvaB5PjKWgKgcUKpQN7M5UP5QRdqbWPrbV-HZlpoMfq5xNlXDveMfXbkAjXrq7QoAIgfbfRuVLKZdNlQROJSKaEwipao6JRhBUQ4hzwXco__-wQh41jPXw/s1600/coral+artesanal%252C+mar+de+emo%25C3%25A7%25C3%25A3o-blog.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Poltrona Acaú: a inspiração vem do mar, dos corais da Praia de Acaú, no litoral paraibano.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizirYc67aVNhU9Dof8uARTVdUk3GXO9QP-OBazqvXg4BIquM9w30nqHb3-prqJwwbIRCqmLx9Fnd2pd7tIEVIpRzJuV5R5vjxjrTXXQRqA9k3-p8WzLx3L3dLRI4nHoqEhy-Z7EG1qp6Y/s1600/Lumin%25C3%25A1ria+Moringa-+pra+quem+tem+sede+de+luz-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEizirYc67aVNhU9Dof8uARTVdUk3GXO9QP-OBazqvXg4BIquM9w30nqHb3-prqJwwbIRCqmLx9Fnd2pd7tIEVIpRzJuV5R5vjxjrTXXQRqA9k3-p8WzLx3L3dLRI4nHoqEhy-Z7EG1qp6Y/s1600/Lumin%25C3%25A1ria+Moringa-+pra+quem+tem+sede+de+luz-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">O floral da chita dá forma à Luminária Moringa.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBmk3wgb27dVlCATPoIJ-vwy9ijQAFMpK3-qUX0a6i6BpxQ5STkkdoXY9sESx3lco8Lp7M6gspj1E9A15U4Bd2hf79gRT0eM-koetvp0hf06-t9rmw11zJ3cT6TxTWt6NcJEoOyJOjulY/s1600/a+carga+hist%25C3%25B3rica+abarrota+a+Poltrona+Ca%25C3%25A7u%25C3%25A1-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjBmk3wgb27dVlCATPoIJ-vwy9ijQAFMpK3-qUX0a6i6BpxQ5STkkdoXY9sESx3lco8Lp7M6gspj1E9A15U4Bd2hf79gRT0eM-koetvp0hf06-t9rmw11zJ3cT6TxTWt6NcJEoOyJOjulY/s1600/a+carga+hist%25C3%25B3rica+abarrota+a+Poltrona+Ca%25C3%25A7u%25C3%25A1-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: x-small;"><span style="font-family: "verdana" , sans-serif;">A trama artesanal da Poltrona Caçuá celebra tradições, remete à regionalidade.</span></span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEieoomX5uFY5LM6-F5HJLyXF7_aic1KhZWued8dgvbZgzcsu_wFERkEIbhPynDlr_YwZ8_fjbq5lPCrmE5cuYswr69mkx7w7mOZdjUFI-8t3FERXoG4GAXTu3UE7oHtfG_n9DuwaQtbiL0/s1600/a+cultura+mesti%25C3%25A7a+d%25C3%25A1+o+tom+da+nossa+cria%25C3%25A7%25C3%25A3o-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEieoomX5uFY5LM6-F5HJLyXF7_aic1KhZWued8dgvbZgzcsu_wFERkEIbhPynDlr_YwZ8_fjbq5lPCrmE5cuYswr69mkx7w7mOZdjUFI-8t3FERXoG4GAXTu3UE7oHtfG_n9DuwaQtbiL0/s1600/a+cultura+mesti%25C3%25A7a+d%25C3%25A1+o+tom+da+nossa+cria%25C3%25A7%25C3%25A3o-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">Banco Afoxê: design que ressoa a festejos de rua e ritos de fé.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4fX4ZlwNcMR43ReJwyFRR7YqxfgtP1hxEP6_hCJNY_NP1LTb3lw1T0RLW-s2IniL9m6pEJzQ2T8oPtylJb9YY7GYFcOWkduE1eFH5FaKvJUyZRkOLQT8YEHtUEHQ5uj7GKlDjOEl_IUk/s1600/o+floral+da+chita+d%25C3%25A1+pano+pra+manga%252C+pro+design+com+identidade-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj4fX4ZlwNcMR43ReJwyFRR7YqxfgtP1hxEP6_hCJNY_NP1LTb3lw1T0RLW-s2IniL9m6pEJzQ2T8oPtylJb9YY7GYFcOWkduE1eFH5FaKvJUyZRkOLQT8YEHtUEHQ5uj7GKlDjOEl_IUk/s1600/o+floral+da+chita+d%25C3%25A1+pano+pra+manga%252C+pro+design+com+identidade-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">A Cadeira Chita guarda memórias dos festejos forrados com o tecido popular.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWBQamu4cGUqxAFhdg0BmcivfB_k2ops3gtZ5IS7FhQHrk34fmvUnge_3qjpPrsHzUlaGCg6HNSoKDiMpaEBfchnE3h_uZEfsaiHIiux4OM7fUiQLXGekjZh6adVWXYSLW2HmYiicWI6I/s1600/o+design+mexe+a+fervura+do+caldeir%25C3%25A3o+culturalblog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhWBQamu4cGUqxAFhdg0BmcivfB_k2ops3gtZ5IS7FhQHrk34fmvUnge_3qjpPrsHzUlaGCg6HNSoKDiMpaEBfchnE3h_uZEfsaiHIiux4OM7fUiQLXGekjZh6adVWXYSLW2HmYiicWI6I/s1600/o+design+mexe+a+fervura+do+caldeir%25C3%25A3o+culturalblog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">Colheres de pau são a matéria-prima do Balanço Bodocongó.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgx_mnF7Tpqi15WvoPUWzY16w3rsTXPbZelZouUkAgykhiVpH3OK22ut0hcoA8KUnCwfek5rgUgDh2vtIEkExQNDV_kB9x9girKrHldAgTh6OZ1d7ybTxljQH0Be-wXTVQ4_LuBDoTInv8/s1600/o+bal%25C3%25A3o+vai+subindo%252C+vem+caindo+a+garoa-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgx_mnF7Tpqi15WvoPUWzY16w3rsTXPbZelZouUkAgykhiVpH3OK22ut0hcoA8KUnCwfek5rgUgDh2vtIEkExQNDV_kB9x9girKrHldAgTh6OZ1d7ybTxljQH0Be-wXTVQ4_LuBDoTInv8/s1600/o+bal%25C3%25A3o+vai+subindo%252C+vem+caindo+a+garoa-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: x-small;"><span style="font-family: "verdana" , sans-serif;">A atmosfera dos festejos juninos abriga a criação da Poltrona Balão.</span></span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhQC6HkuJhZQ0LOnyg7jg4REmDBuX-qymdX9PNavsVvhFvIn-KbLPeoIldUcCo71-e_CYbrWnrBmQcF7PaWxNdvSUANrMzVwE3X5U-73bvO18fRPlR94ccQ8Nhv-bTKNav7FFptNP2EB5c/s1600/da+aridez+do+Sert%25C3%25A3o+brota+design+Xique-xique-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhQC6HkuJhZQ0LOnyg7jg4REmDBuX-qymdX9PNavsVvhFvIn-KbLPeoIldUcCo71-e_CYbrWnrBmQcF7PaWxNdvSUANrMzVwE3X5U-73bvO18fRPlR94ccQ8Nhv-bTKNav7FFptNP2EB5c/s1600/da+aridez+do+Sert%25C3%25A3o+brota+design+Xique-xique-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">Banco Xique-xique:a natureza árida é terreno fértil para o design que traduz regionalidade.</span><span style="font-size: 12.8px;"> </span><br />
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<tr><td class="tr-caption"><span style="font-family: "verdana" , sans-serif; font-size: x-small;">O inseto de porte elegante - presente nos tabuleiros do Nordeste - inspira design.</span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com1tag:blogger.com,1999:blog-7972192280169380036.post-21613870358761744952016-04-12T15:30:00.000-03:002017-02-10T16:49:57.270-02:00O rastro de brasilidade da Cobra Coral<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgQiX7rQQ03wBxj-ipYA1_lD_QWVN9BmFH7T6lrHsLuINV53B7gSRAu9JvrLDRtt8bPCzTra1W3uj_KRL9FRVjaEc4Sy1IzI-gIgrSvR7pya-GXbDD2IEtKlrRttQkK7hCO2KKVtssp8J4/s1600/Cadeira+Cobra+Coral-blog.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgQiX7rQQ03wBxj-ipYA1_lD_QWVN9BmFH7T6lrHsLuINV53B7gSRAu9JvrLDRtt8bPCzTra1W3uj_KRL9FRVjaEc4Sy1IzI-gIgrSvR7pya-GXbDD2IEtKlrRttQkK7hCO2KKVtssp8J4/s1600/Cadeira+Cobra+Coral-blog.png" /></a></div>
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<span style="color: #333333; letter-spacing: 0.4pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">A explosão das cores, o gingado dos fios, a
estética hipnótica, a riqueza dos detalhes que ondulam entre mitos e a força da
trama artesanal. É o rastro da Cadeira Cobra Coral que figura no ambiente da
sétima edição do Brazil S/A, em Milão, Itália. Sob o tema “Brasilidade para
Todos”, a feira é expoente do design nacional e acontece paralelamente ao Salão
Internacional do Móvel de Milão. Até o dia 17 de abril, a simbólica <i>Universitá degli Studi di Milano </i>vai
emprestar sua arquitetura e atmosfera de tradição ao evento. <o:p></o:p></span></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="color: #333333; letter-spacing: 0.4pt;">Sim! A brasilidade ancora em Milão, numa
área de 600 metros quadrados e aos olhos ávidos da imprensa </span><span style="color: #333333; letter-spacing: 0.533333px;">internacional </span><span style="color: #333333; letter-spacing: 0.4pt; line-height: 15.75pt;">especializada e dos milhares de visitantes que descobrem nossa criação. No caldeirão
da miscigenação a fervura é da estética multicultural e transborda em objetos
de mobiliário e decoração que unem o artesanato à alta tecnologia, os saberes
ancestrais à contemporaneidade. É a conexão de passado e presente revestida de
inovação e celebração à originalidade. Design com a identidade de muitos brasis
pela singularidade regional, pelas marcas que são próprias dos designers por
trás de cada peça. Os trabalhos exibem histórias, laços, memórias e narram a
trajetória de uma excelência alcançada nas minúcias até converter-se em
assinatura.</span></span></div>
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<span style="color: #333333; letter-spacing: 0.4pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">O <b>Estúdio
Sérgio Matos</b> sente-se honrado em fazer parte do Brazil S/A, de uma seleção
tão criteriosa que objetiva projetar o nome do design nacional aos quatro
cantos. Estamos à vontade, acolhidos pela temática da brasilidade que pauta
nosso percurso e alimenta – através da cultura - a criação. A cadeira Cobra
Coral está inserida neste contexto. É provocativa no balé sinuoso dos fios, na leveza
do aço que se dobra ao movimento e poesia, na carga simbólica que evoca lendas e
ritos dos povos da floresta. O feito à mão traduz calor, como o da serpente. Exibe
vestígios de uma estética considerada exótica e ousada. Bem brasileira.</span></span><br />
<span style="color: #333333; letter-spacing: 0.4pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span>
<span style="color: #333333; letter-spacing: 0.4pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i><b>[ English Text ]</b></i></span></span><br />
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<span lang="EN-US" style="font-size: 14pt; line-height: 107%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The Brazillianess
trail of Coral Cobra<o:p></o:p></span></span></div>
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<span lang="EN-US" style="font-size: 10.0pt; line-height: 107%; mso-ansi-language: EN-US; mso-bidi-font-size: 11.0pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The color explosion, the
wiggling, the hypnotic aesthetics, the richness of details that waves between
myths and the power of handmade weaving. It is the trail of Coral Cobra Chair
figures in the environment of the 7<sup>th</sup> edition of Brasil S/A, at
Milan, Italy. Under the theme of “Brasillianess to everyone”, the fair exposes
national design and happens parallel to International Saloon of Furniture of
Milan. Until 17<sup>th</sup> April, the symbolic Universitá degli Studi di
Milano lends its architecture and atmosphere to tradition to the event.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="font-size: 10.0pt; line-height: 107%; mso-ansi-language: EN-US; mso-bidi-font-size: 11.0pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></div>
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<span lang="EN-US" style="font-size: 10.0pt; line-height: 107%; mso-ansi-language: EN-US; mso-bidi-font-size: 11.0pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Yes! The brazillianesse
anchors at Milan, in an area of 600 meters’ squares and to the greedy eyes of
the international press, and of thousands of visitors who finds our creation.
In the cauldron of miscegenation to boil, is the multicultural aesthetics and
overflows in furniture and decoration objects which unites handcraft and
technology, to ancestral knowledge to contemporaneity. It is the connection of
past and present coated with innovation and celebrates originality. Design with
the identity of many Brazils by regional singularity, by marks of the designers
behind each piece. The works exhibits histories, bonds, memories and tells the
trajectory of an excellence achieved with the minutiae until it becomes a
signature.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue", arial, helvetica, sans-serif; font-size: 10pt;">The Sérgio Matos Studio fells
honored to be part of Brazil S/A, of a criterions selection that it aims to
project the name of the national design everywhere. We are comfortable,
welcomed by the Brazillianess theme, setting our route and feeds – trough the
culture – to creation. The Coral Cobra Chair is inserted in this context. It is
provocative with sinuous ballet that evokes legends and rites of forest people.
The handmade translates the heat, as like the serpent. Exhibits trace elements
of an aesthetics considered exotic and bold. So Brazillian.</span><br />
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<span style="color: #333333;"><span style="letter-spacing: 0.533333px;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A trama artesa</span></span></span><span style="color: #333333; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; letter-spacing: 0.533333px; line-height: 15.75pt;">nal reveste o aço que ondula em movimentos sutis.</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhop6vMDbVoHbN3x44LfeZig-VpHwjm0qwqlrIiKN3nchZ6SEtD0iqJBpUeZJp-7_86ihh9HqpqqTd_CzxwHuLboIYSqE5cEpdcJN_Kki9g8Db5aDWd8vD_ZcCeK5NQFbXBQrDd9649t6E/s1600/universita-milan-facciata.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhop6vMDbVoHbN3x44LfeZig-VpHwjm0qwqlrIiKN3nchZ6SEtD0iqJBpUeZJp-7_86ihh9HqpqqTd_CzxwHuLboIYSqE5cEpdcJN_Kki9g8Db5aDWd8vD_ZcCeK5NQFbXBQrDd9649t6E/s1600/universita-milan-facciata.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="color: #333333; letter-spacing: 0.533333px; line-height: 21px;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">A arquitetura tradicional da "Universitá degli Studi di Milano" abriga o Brazil S/A<i>. </i></span></span></td></tr>
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<br />Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-25345545152418360012016-03-30T16:47:00.000-03:002016-04-16T16:34:52.585-03:00Anatomia de um Brasil Original<div class="separator" style="clear: both; text-align: center;">
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">No curso do
design, entre as idas e vindas ao Amazonas, passo agora a me dar conta da
anatomia que reveste o Projeto Brasil Original. Percebo que a iniciativa do
Sebrae-AM que funde design e artesanato com a consultoria do </span><b style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;">Estúdio Sergio J. Matos</b><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"> é feita de corpos,
corações, peles, músculos, sorrisos abertos e olhos cativantes. Envolve mais
que mãos na arte de transformar a matéria-prima colhida do entorno em objetos que
narram identidade.</span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Na
originalidade deste território onde reina uma maioria de artesãs indígenas e
ribeirinhas, curumins cercam mães numa natural e descompromissada imersão de
saberes e ofícios. Logo, a cultura ancestral – como num passe de mágica - chegará
às pontas dos dedos miúdos para difundir a herança dos antepassados. Até lá,
são crianças e deixam que pés ligeiros as levem pelos leitos dos rios e caminhos
da floresta. Com cabelos ao vento e peles douradas ao sol, vestem fantasias
imaginárias e assumem papéis que invocam mitos da natureza sagrada. As
gargalhadas livres desenham bocas de canto a canto da face, enquanto os olhos
acendem chispas de uma verdadeira felicidade.</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">A anatomia
deste Brasil Original exibe força. Ela vem do coração. O vigor está expresso no
semblante de cada artesã, na contração do rosto que sinaliza concentração, na
respiração serena. Também se espalha na habilidade de comandar pés e mãos no
perfeito balé de fios que se entrelaçam, enquanto a voz suave não perde o tom
de carinho com as crias que descansam no colo. Eretas ou não - na posição que
melhor acomoda a criação - são mulheres multifacetadas donas de uma
flexibilidade invejável para a lida da agricultura, do artesanato e da família.
Creem que tudo está ao alcance das mãos. Basta querer.</span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"> </span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><i style="background-color: white; line-height: 14.95px;">[English Text]</i><span style="background-color: white; line-height: 14.95px;"> </span></span><br />
<b style="font-family: 'helvetica neue', arial, helvetica, sans-serif; line-height: 115%;"><br /></b>
<b style="font-family: 'helvetica neue', arial, helvetica, sans-serif; line-height: 115%;">Anatomy of an Original Brazil</b><br />
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">In design course, between the
comings and goings to Amazon, I am now, realizing the anatomy that coats the
Original Brazil Project. I realize the initiative of Sebrae-AM merges design
and crafts with the consultancy of Sergio J. Matos Studio is made of bodies,
hearts, skins, muscles, open smiles and captivating eyes. Involves more than
hands in the art of transforming the raw material, harvested from the
surrounding areas in objects that narrate identity.</span></span></div>
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<span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">The originality of this
territory where a majority of indigenous riverside craftswomen and kids, that
surrounds mothers in a natural and uncompromising immersion of knowledge and
crafts. Soon, the ancestral culture - like a magic trick - will end at their
fingertips children, to spread the legacy of their ancestors. Until then, they
are kids and let the quick feet take by riverbeds and forest paths. With hair
blowing in the wind and Golden skins of the Sun, wear costumes and imaginary
roles that invoke sacred myths.</span><span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"> </span><span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">The free laughs, draws moths
from corner to corner of their faces, while their eyes ignites sparks of
genuine happiness.</span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The Anatomy of this Original
Brazil shows strength. It comes from the heart. This force is expressed in the
countenance of every artisan, contraction of the face that signals
concentration, breathing alive. Also spreads on the ability to lead hands and
feet in perfect Ballet of wires that are interwoven, while the soft voice does
not lose the tone of affection with their creations resting on their laps.
Upright or not - in the position that best accommodates the creation - are
multi-faceted women, owners of enviable flexibility, to deal with agriculture,
crafts and family. They believe that everything is within the reach of hands.
Just want it to. </span><span style="font-size: 10pt;"><o:p></o:p></span></span></div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Fusão de corpo, mente e coração na arte do feito à mão.</span></td></tr>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFt5oA5wcUu7lXRWZLRGeiRTeezv12_12L15Ghn7q2ZR1m5BRLTj5YuTPJ2LBvQg1CQwISRUomOcLv_XFKpstqVVk_C_l-x5aKo8FjaGv3nE2gEA8tuT0k1ivdHl3HLGZ4Mk-ni1r03g8/s1600/curumim2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhFt5oA5wcUu7lXRWZLRGeiRTeezv12_12L15Ghn7q2ZR1m5BRLTj5YuTPJ2LBvQg1CQwISRUomOcLv_XFKpstqVVk_C_l-x5aKo8FjaGv3nE2gEA8tuT0k1ivdHl3HLGZ4Mk-ni1r03g8/s1600/curumim2.jpg" /></a></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Imersão na cultura ancestral: alimento para as gerações futuras.</span> </span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTTC00LVPmk_5ddI6beSNciV6R32y_3QC0PCe0Z_muY78VTK7f0IOwkP1eIIcQgANGnBzvMPKmUajaYsfv77kJR71elkclEP7wUt-zrmOY7wNdXxTy1C7dtjno6V4pnLb7Jzbzy0-H34I/s1600/curumim.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgTTC00LVPmk_5ddI6beSNciV6R32y_3QC0PCe0Z_muY78VTK7f0IOwkP1eIIcQgANGnBzvMPKmUajaYsfv77kJR71elkclEP7wUt-zrmOY7wNdXxTy1C7dtjno6V4pnLb7Jzbzy0-H34I/s1600/curumim.jpg" /></a></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;"><span style="font-family: "times" , "times new roman" , serif;">Curumins: pés ligeiros e gargalhadas livres.</span><span style="font-family: "times" , "times new roman" , serif;"> </span></span></div>
Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-27794716114804938532016-03-09T15:31:00.000-03:002016-03-22T00:41:21.009-03:00O design sinuoso e provocante da Cobra Coral<div class="separator" style="clear: both; text-align: center;">
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<span style="font-family: "georgia" , "times new roman" , serif; font-size: x-small;">Cadeira Cobra Coral: o mobiliário pode ser provocativo e ousado. (Foto: Marcos Cimardi)</span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="line-height: 115%;">O exotismo ondula em contornos e cores. É a marca da cadeira </span><i style="line-height: 115%;">Cobra Coral</i><span style="line-height: 115%;"> que toma assento no design
ousado e provocativo. A estrutura de aço inoxidável curva-se ao efeito
hipnótico do revestimento executado com corda naval nos tons da serpente. O coral,
preto e branco alternam-se num balé sinuoso e deixa transparecer o cuidado de
mãos habilidosas por trás do cingir artesanal.</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">No encosto da peça o entrelaçamento enfatiza leveza e movimento. Exalta
a beleza da cobra coral que habita todo o território brasileiro, encerra mitos
da floresta e serpenteia poesia na música homônima de Caetano Veloso: </span><i style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;">“Para de
ondular, agora, cobra coral/ A fim de que eu copie as cores com que te adornas/
A fim de que eu faça um colar para dar à minha amada/ A fim de que tua beleza,
teu langor, tua elegância/ Reinem sobre as cobras não corais”.</i></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A peça de mobiliário guarda o posto de primeira cadeira no portfólio do Estúdio desde
sua abertura, há cinco anos. Lançada durante a Paralela Móvel, a estrutura
simples contrasta com o porte imponente dos sofás e poltronas e mantém em comum a
assinatura têxtil da amarração feita à mão. A força das cores e toda carga simbólica e
mítica que reveste as serpentes a torna instigante e orgânica. Deixa um rastro de
vivacidade. </span></span><br />
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[English Text]</i> </span></span><br />
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span>
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"></span></span><br />
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<span lang="EN-US" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b>The
sinuous design of Coral Snake</b></span><o:p></o:p></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The
exoticism curls to outlines and colors. Is the mark of the Coral snake Chair,
which takes a seat on the daring and provocative design. The stainless steel
structure bends to the hypnotic effect of the coating with naval rope in shades
of the serpent. Coral, black and white alternate in a sinuous Ballet,
suggesting a careful, skilled hand behind the stick.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">In
the back of the piece, the interlacing emphasizes lightness and movement.
Exalts the beauty of coral snake that inhabits the entire Brazilian territory,
closed forest myths and weaves poetry into music by Caetano Veloso: "Stop curls
coral snake/ Now that I copy the colors you adenosine/ So that I make a necklace
to give to my beloved/ So that your beauty your laziness, your elegance/ Reign on
the coral snakes".<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The
piece holds the position of the first Chair in the Studio's portfolio since its
opening five years ago. Launched during the Mobile Parallel, simple structure
contrasts with the imposing of sofas and armchairs and maintains in common,
textile signature of mooring. The power of colors and all symbolic and mythical
of snakes makes them provoking and organic. Leaves a trail of liveliness.</span> </span><span style="font-size: 12pt;"> <o:p></o:p></span></span></div>
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<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "georgia" , "times new roman" , serif; font-size: x-small;">Lançamento da Cobra Coral no MuBE , durante a Paralela Móvel</span><span style="font-family: "georgia" , "times new roman" , serif; font-size: x-small;">. (Foto: Marcos Cimardi)</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHOQeYl0fzwtz7cxdpNMWGeR2ubKe87HOe4XsgZCzJnsw2_1hp5h8s9AIFx9Z-VEcWGeX9HwIES-8o1zJ8nmNirKsFvnqdqjJ4tkjaWk_3cYk0lWr_TqL11GXzLcVzfHI_7KKRf5Mm8WY/s1600/no+feito+%25C3%25A0+m%25C3%25A3o+centelha+originalidade-blog.png" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto; text-align: start;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhHOQeYl0fzwtz7cxdpNMWGeR2ubKe87HOe4XsgZCzJnsw2_1hp5h8s9AIFx9Z-VEcWGeX9HwIES-8o1zJ8nmNirKsFvnqdqjJ4tkjaWk_3cYk0lWr_TqL11GXzLcVzfHI_7KKRf5Mm8WY/s1600/no+feito+%25C3%25A0+m%25C3%25A3o+centelha+originalidade-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "georgia" , "times new roman" , serif; font-size: x-small;">Na serralheria, o aço se dobra ao desenho sinuoso. (Foto e arte: Rennan Oliveira)</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj-Z83Ie3WiVEBT6sYz0WixiLI8O0OFBcycUSslz24MZTSPuIQzz9KiRHa5k-xFeO0OHd__mQa1PjwQiPX7Xq0rIKvdfe2w6YDrqHSBPV8TG7x_u9ItwpLkWjhdTkOtpunfd6yaftNmU5k/s1600/Coral20.jpg" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj-Z83Ie3WiVEBT6sYz0WixiLI8O0OFBcycUSslz24MZTSPuIQzz9KiRHa5k-xFeO0OHd__mQa1PjwQiPX7Xq0rIKvdfe2w6YDrqHSBPV8TG7x_u9ItwpLkWjhdTkOtpunfd6yaftNmU5k/s1600/Coral20.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "georgia" , "times new roman" , serif; font-size: x-small;">Inspiração: as cores da cobra coral são reproduzidas na amarração com corda naval. (Foto: Reprodução) </span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-8535894421653310782016-02-10T17:26:00.000-02:002016-03-22T00:36:15.894-03:00De volta à originalidade<div class="separator" style="clear: both; text-align: center;">
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<span style="background: white; color: #141823;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">A fusão do design com o artesanato – essência do
Projeto Brasil Original - me traz de volta ao estado do Amazonas. É como retornar à casa.
Encontro amigos, braços abertos, afagos e sorrisos largos. Volto para a alegria
espontânea dos indígenas e ribeirinhos, para a simplicidade pautada em riquezas
que não cabem na (des)ordem da selva de concreto. Volto para respirar outros
valores e a atmosfera pulsante da floresta. Me deixo oxigenar pelo verde de
matizes infinitas e absorvo a energia indescritível que dela emana. Cada cor,
som, sopro, reflexo, cheiro e mistério guardo como tesouros etiquetados na
memória. Quero revisitá-los inúmeras vezes, sem correria, sempre que a
inspiração pedir e a saudade exigir a sensação de liberdade e prazer.</span></span></div>
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<span style="background-color: white; color: #141823; font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Volto para onde a vida transborda em
sentimentos que afloram o sentido do meu fazer profissional. A natureza
múltipla em formas, cores e texturas; os saberes ancestrais revestidos de mitos
e simbologias; a humanização do processo criativo que arquiteta sonhos. Não
venho ensinar. Como consultor do projeto - através do Sebrae Amazonas - sou
parte de um escambo onde a cultura é moeda de troca. É verdadeira, olho no
olho, guiada por narrativas que ancoram valor patrimonial. Nas fibras naturais
que se desdobram em objetos - no habilidoso balé do entrelaçamento artesanal - há
elos de pertencimento e continuidade. Vestígios dos povos indígenas das etnias
Kanamary, Marubo e Tikuna que lançaram nas cidades de Tabatinga, Atalaia do
Norte e Benjamin Constant a semente do Brasil Original. Um território de
descobertas inesgotáveis que não canso de aportar, de voltar num misto de ânsia
e serenidade.</span><br />
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<span style="background-color: white; font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><i style="line-height: 14.95px;">[English Text]</i></span><br />
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<b><span style="background-color: white; color: #141823; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"></span></b><br />
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<span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b><br /></b></span></span></div>
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<span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The fusion of design with
crafts-essence of Original Brazil Projec – brings me back to the Amazon. It is
like comming back home. Met friends with opened arms, and large smiles. I back
to the spontaneous joy of indigenous and riverside peoples, for the simplicity
guided in richness that does not fit on the (dis)order of the concrete jungle.
I back to breathe other values and the pulsing atmosphere of the forest. Leave
me respire the infinity green tints and absorb that indescribable energy. Each
color, sound, breath, reflex, smell and mystery I keep like treasures, saved in
memory. I want to visit them repeatedly, with no rush, whenever inspiration
asks me that feeling of freedom and pleasure.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">
</span></span></div>
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<span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">I come back where the life overflows
feelings that outcrops the sense of my professional duty. The nature multiplies
in forms, colors and textures; the ancestral knowledge coated with myths and
symbols; the humanization of the creative process, that build dreams. I am not
here to teach. As the project consultant – through Sebrae Amazonas – I am a
part of the barter where culture is the exchange coin. It is true, eye to eye,
driven by narratives that provide equity value. In natural fibers that unfold
into objects - in skilled craft - interlacing ballet there are ties of
belonging and continuity. Traces of indigenous ethnicities, Marubo Tikuna and
Kanamary that seeded in Tabatinga, Atalaia do Norte and Benjamin Constant
Brazil Original seed. A land of endless discoveries you don't tire of the dock,
back in a mixture of eagerness and serenity.</span></span></div>
</div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwnQ-Gr9YXFBD0mJ53d_zw7xWofKr0i0PYyPESZI5otfjV9zcR0pWtSiLK3pnPvK9ZWub3cvvEHMxGi6TpXeDi6KtZen6T8Apv3j4b-9QiPrImkJT5f035qI7UZuzJU2mV6OeMWRRmfDY/s1600/IMG_20160210_153658.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjwnQ-Gr9YXFBD0mJ53d_zw7xWofKr0i0PYyPESZI5otfjV9zcR0pWtSiLK3pnPvK9ZWub3cvvEHMxGi6TpXeDi6KtZen6T8Apv3j4b-9QiPrImkJT5f035qI7UZuzJU2mV6OeMWRRmfDY/s1600/IMG_20160210_153658.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A floresta pulsa em vitalidade e fornece matéria-prima e inspiração.</span><br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4OGmLQSlUbCrFq43xQBHU2eeBpgUT5zE_fQgEqR6-cZHUB-mXk5dn79K6euHZYz3OIF0PzgOqEN2lHdVqVijgFhBfZMGkoYkR5Dc9W33KQz07VqHoDH9Vlak5enryvy-ZFbKWxhtdlR4/s1600/IMG_20160210_153924.jpg" imageanchor="1" style="font-size: medium; margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi4OGmLQSlUbCrFq43xQBHU2eeBpgUT5zE_fQgEqR6-cZHUB-mXk5dn79K6euHZYz3OIF0PzgOqEN2lHdVqVijgFhBfZMGkoYkR5Dc9W33KQz07VqHoDH9Vlak5enryvy-ZFbKWxhtdlR4/s1600/IMG_20160210_153924.jpg" /></a><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">O verde da maior floresta do mundo abriga outros tons. </span><br />
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkNpT_TL17uZZ3bduOJk0mXfqMHunR-sU78oPsH56wVJLPpN24Tfjy9Q9iMliw_Jmn7UTYfSAyttAv9zKjaJK8DhaIHwgmA8KdXSAIk_UBYYAdAlECyVe2YAzb0N2WwWYk9I7rFHCAYwQ/s1600/artesas1-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkNpT_TL17uZZ3bduOJk0mXfqMHunR-sU78oPsH56wVJLPpN24Tfjy9Q9iMliw_Jmn7UTYfSAyttAv9zKjaJK8DhaIHwgmA8KdXSAIk_UBYYAdAlECyVe2YAzb0N2WwWYk9I7rFHCAYwQ/s1600/artesas1-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">O Projeto Brasil Original configura troca de experiências e conhecimentos.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixGivfAY8JhcCvAUf8AkaxWUCDpr1MbxECW-rCVar_qs4XOSYz8ayi9weEP0tLF6L3aHf-5-ciAmcmRNhut-IjUH7nd4-ZRoTGvhyphenhyphenODD4HiKS605_AgkSses6Jr52N2U2j0dgFycOvCCw/s1600/artesas2-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEixGivfAY8JhcCvAUf8AkaxWUCDpr1MbxECW-rCVar_qs4XOSYz8ayi9weEP0tLF6L3aHf-5-ciAmcmRNhut-IjUH7nd4-ZRoTGvhyphenhyphenODD4HiKS605_AgkSses6Jr52N2U2j0dgFycOvCCw/s1600/artesas2-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A fusão do design com o artesanato arquiteta sonhos de gente de fibra. </span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-24697859718808393582016-01-22T18:45:00.001-02:002016-03-22T00:22:12.251-03:00Brasilidade na Maison & Objet, em Paris<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidnvF0RJ8OIy4qVKwpCKRtLpz53Hq1e49ggwQ_Yuqom-Nku9Zn0he-_EM-EMjW0qF6IVhwk1RhMLLkv_YTEbhgG95zlVehLrQAK_YEpCi4WSh3wCHNiz94hXiTX0TwnGCxLdyZmLa4YiI/s1600/Paris5-torre.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEidnvF0RJ8OIy4qVKwpCKRtLpz53Hq1e49ggwQ_Yuqom-Nku9Zn0he-_EM-EMjW0qF6IVhwk1RhMLLkv_YTEbhgG95zlVehLrQAK_YEpCi4WSh3wCHNiz94hXiTX0TwnGCxLdyZmLa4YiI/s1600/Paris5-torre.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Torre Eiffel, em Paris (Foto: reprodução)</span></td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">O fio da cultura me traz à Maison & Objet, um dos mais
importantes eventos internacionais do design e decoração. O convite me coloca na
edição de Paris, no ciclo de conferências que entre os dias 22 e 26 de janeiro expõe
o design que move o cenário mundial. Sob a perspectiva da criação pautada no
entorno, na identidade local e no fazer artesanal carregado de minúcias, vou
compartilhar com os designers Kenneth Cobonpue (Filipinas) e </span><span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">Gaël Manes</span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"> (França) experiências que nos unem e
nos tornam diversos - a um só tempo – pelo traço forjado nas nossas histórias e
memórias.</span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="background: white; line-height: 115%;">Para esta conversa trago um elemento que
aglutina e simplifica respostas às mais diferentes questões sobre o que inspira e
reveste o meu processo criativo: a cultura é matéria-prima essencial. </span><span style="line-height: 115%;">É o Brasil
mestiço, da fusão dos povos colonizadores, que dá morada ao desenvolvimento das
peças de mobiliário e decoração que sobrepõem forma e função com densidade
simbólica. Bagagem material e imaterial resistente ao tempo e presente nas
manifestações, artes e ofícios populares. A identidade brasileira </span><span style="line-height: 115%;">é a bússola que orienta e sublinha o perfil do Estúdio com produtos que
celebram o feito à mão, os saberes ancestrais, o calor humano, a regionalidade
contida nas formas, cores e texturas.</span><span style="line-height: 115%;"><o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="line-height: 115%;">Quero referendar como as técnicas artesanais revestem a
nossa produção e como o Estúdio – de forma permanente - alarga horizontes e
amplia contatos com artesãos que detêm saberes herdados de seus antepassados. O
processo produtivo está alicerçado na troca de experiências. É mais que
executar formas. Constitui uma imersão
na realidade local, na atmosfera que envolve cada etapa com histórias de quem
deixa na peça o olhar cuidadoso, o calor das mãos. O produto final é narrativa.
Conta recortes da nossa formação social e histórica, exalta materiais do
entorno e do cotidiano, ressuscita laços de pertencimento. A originalidade é a
brasilidade, o valor patrimonial. </span><span style="line-height: 115%;"><o:p></o:p></span></span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="line-height: 115%;"><i><br /></i></span></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="line-height: 115%;"><i>[English Text]</i></span></span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; line-height: 115%;"><i><b><br /></b></i></span></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; line-height: 115%;"></span></b></span><br />
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><b>Brazilianness at Maison &
Object in Paris</b></span><span style="font-size: 12pt;"><o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The culture wire brings me to Maison & Objet, one
of the most important design and decoration international event. The invitation
puts me in Paris, in the cycle of conferences between 22 and 26 January exposes
the design that moves the world. From the perspective of creation based on the
environment, on local identity and do craft loaded with minutiae, I will share
with the designers Kenneth Cobonpue (Philippines) and Gaël Manes (France)
experiences that unite us and make us different, by the trace forged in our
stories and memories.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">For that conversation, I brought an element that
unites and simplifies answers to many different questions about what inspire me
and is my creative process: the culture is an essential raw material. Brazil is
mestizo, from the merge of settlers peoples, which address the development of
pieces of furniture and decoration that overlap form and function with symbolic
density. Material and immaterial luggage, which resists the weather and
presents in demonstrations, arts and crafts. The Brazilian identity is the
compass that guides and underlines the Studio profile products that celebrate
the handmade, the forgotten ancestors, and the warmth, the regionality
contained in the shapes, colors and textures.<o:p></o:p></span></span></div>
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</span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">I want a referendum on how artisanal techniques are
our production and as the Studio, permanently, broadens horizons and expands
contacts with artisans who holds knowledge inherited from their ancestors. The
production process is based on Exchange of experiences. It's more than execute
forms. Is an immersion in the local reality, in the atmosphere that involves
each step with stories of who leaves in the play the careful look </span></span><span lang="EN-US" style="line-height: 115%; mso-ansi-language: EN-US; mso-bidi-font-size: 16.0pt;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">at, the heat of your hands. The final product is narrative. Account of
our social training clippings and historical materials of the surroundings and
exalts the everyday, resurrects ties of belonging. Originality is the Brazilian
way, the heritage value.</span><o:p></o:p></span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWg7f2Gf8OhxH_oZxqN_QEnjAW-rFAn9fHnl7UeHVXhoorcMQtpHRTpH_0JuNqQv3y1yFbTJSTgtw5hQSAXJBMzYGcD9juWJAUillATGWp46Pv4165jG3A5XWdZtkJAm4aodVbuzy6KJ8/s1600/Paris4-2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjWg7f2Gf8OhxH_oZxqN_QEnjAW-rFAn9fHnl7UeHVXhoorcMQtpHRTpH_0JuNqQv3y1yFbTJSTgtw5hQSAXJBMzYGcD9juWJAUillATGWp46Pv4165jG3A5XWdZtkJAm4aodVbuzy6KJ8/s1600/Paris4-2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A Maison&Objet é um dos mais influentes eventos internacionais do design e decoração.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEilYe9bTJt3hLnrKEgBTWPDhiz6UR0OQeXFVRP2Re3Eyj0QBI8ket5C1JPuZvjhZA30VxlU0-hURMpxF04jvd97kat7CYRGetAadTW_h-_3LH4JA62d7h0O_m2u3mA9QH4BEONb24dUwZk/s1600/Paris--poltrona+bal%25C3%25A3o-red.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEilYe9bTJt3hLnrKEgBTWPDhiz6UR0OQeXFVRP2Re3Eyj0QBI8ket5C1JPuZvjhZA30VxlU0-hURMpxF04jvd97kat7CYRGetAadTW_h-_3LH4JA62d7h0O_m2u3mA9QH4BEONb24dUwZk/s1600/Paris--poltrona+bal%25C3%25A3o-red.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">A Poltrona Balão exalta a identidade regional e o feito à mão que pauta o conteúdo da nossa palestra.</span><br />
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbD3waqAe3B9VoFcJl6Kf6UQpn_lQUgCyzU5TsdiGxl29L5yyQfqjr4xusXHzVft0g-6Cu_Iv4D5j5SJ2PgLOgdMY6M_ZZHHS-FC96uq21VYSTf1FblBeCNO6qP0Lf2eH_l5zCuvgdVZc/s1600/PARIS-2016-530.jpg" imageanchor="1" style="clear: left; font-size: medium; margin-bottom: 1em; margin-right: 1em; text-align: start;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhbD3waqAe3B9VoFcJl6Kf6UQpn_lQUgCyzU5TsdiGxl29L5yyQfqjr4xusXHzVft0g-6Cu_Iv4D5j5SJ2PgLOgdMY6M_ZZHHS-FC96uq21VYSTf1FblBeCNO6qP0Lf2eH_l5zCuvgdVZc/s1600/PARIS-2016-530.jpg" /></a><br />
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<div style="text-align: left;">
<span style="font-size: small;"><b>Para saber mais</b>: <a href="http://www.maison-objet.com/en/paris">http://www.maison-objet.com/en/paris</a></span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-61750905606852514742016-01-15T22:18:00.001-02:002016-03-22T00:49:07.223-03:00Cenografia no tom da cultura <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiyDYOrjJ53nwFDfcZKacB1JvziyK_kDmg_1WYKyMfOktK3hW85gX63Xm3SXOA4XM7E0KUW5Bl3iPxVZ8Hdh1ZUi7SmlUYx3uG12p64oqPuNu7AXtkDH2kDTsx1XKDzNLXM2zniIykjLk/s1600/blog1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><span style="font-family: "arial" , "helvetica" , sans-serif;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjiyDYOrjJ53nwFDfcZKacB1JvziyK_kDmg_1WYKyMfOktK3hW85gX63Xm3SXOA4XM7E0KUW5Bl3iPxVZ8Hdh1ZUi7SmlUYx3uG12p64oqPuNu7AXtkDH2kDTsx1XKDzNLXM2zniIykjLk/s1600/blog1.jpg" /></span></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-size: x-small;">O algodão colorido é trama e tom da cenografia do Salão de Artesanato da Paraíba.</span></span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-size: x-small;"><br /></span></span>
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<div style="text-align: left;">
<span style="background: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;">O algodão colorido orgânico é
o fio condutor. A pluma que já nasce em tons terrosos empresta seu valor
patrimonial à cenografia do XXIII Salão de Artesanato da Paraíba. O projeto
idealizado pelo <b>Estúdio Sérgio J. Matos</b>
faz uma intrincada tessitura de elementos que remetem à cadeia produtiva, desde
os campos áridos do agreste do Estado ao fabrico de têxteis com representação expressa
nos teares de engrenagem artesanal.</span></div>
<div style="text-align: left;">
<span style="background: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><br /></span></div>
<div style="text-align: left;">
<span style="background: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;">O ponto de partida
conceitual da cenografia rememora o ciclo do “ouro branco” na história
econômica e social do Nordeste, onde a Paraíba desempenhou papel de relevância no
século passado. É o passaporte para adentrar no universo da recente ascensão do
algodão colorido como símbolo de sustentabilidade e matéria-prima de produtos do
novo luxo no mercado internacional. A inspiração está ancorada no valor
patrimonial do produto -</span><span style="background: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"> com certificação de
Indicação Geográfica concedida pelo Instituto Nacional de Propriedade
Intelectual (INPI) - e cultiva referências culturais, históricas e territoriais que
o tornam genuinamente paraibano. </span></div>
<div style="text-align: left;">
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><br /></span></div>
<div style="text-align: left;">
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;">A ambientação do hall de entrada
convida a uma imersão na trama do algodão colorido. Fios entrecruzados revestem
o teto e as paredes laterais e simulam uma grande peça têxtil recém saída do
tear exposto na porta principal. No jogo de luz e sombra, manequins flutuam com
a coleção da marca Natural Cotton Color. Na área de descanso, a atmosfera é a dos
antigos armazéns de algodão. As sacas de plumas empilhadas dão vida a sofás e a
iluminação intimista traduz aconchego.</span></div>
<div style="text-align: left;">
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><br /></span></div>
<div style="text-align: left;">
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;">Como em um caminho inverso
ao da cadeia de produção, o roteiro do Salão termina na plantação imaginária do
algodão, onde galhos vermelhos suspensos cobrem a praça de alimentação. É o espaço
para as coisas que brotam da terra, que têm sabor de cultura e alimentam corpo
e alma com histórias e saberes ancestrais. Coisas de gente genuína e de fibra, como
o próprio algodão que dá o tom à cenografia do maior evento da arte popular na
Paraíba. </span><br />
<span style="background-color: white; color: #141823; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><i>[English Text]</i></span><br />
<span style="background-color: white; color: #141823; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small; line-height: 115%;"></span><br />
<div class="MsoNormal">
<span lang="EN-US" style="background: white; color: #141823; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-size: small;"><b>Scenography at the culture tone</b></span><span style="font-size: 10pt;"><o:p></o:p></span></span></span><br />
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;">The colorful organic cotton is the
guiding wire. The plume that is born in earthy tones lends its heritage value
to the scenography of the Paraíba Craft Salon XXIII. The project conceived by
Sergio J. Matos Studio makes an intricate mixture of elements that refer to the
production chain, from the arid fields of the State the manufacture of textiles
with representation expressed in artisanal gear looms.</span></div>
<div class="MsoNormal">
<div class="MsoNormal">
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;">The conceptual starting point of the
exhibition design recalls the cycle of "white gold" in economic and
social history of the Northeast, where the Paraiba played a role of relevance
in the last century. Is the Passport to enter the universe of the recent rise
of colorful cotton as a symbol of sustainability and raw material for new
products in the international market. The inspiration is anchored in the equity
value of the product - certification of geographical indications granted by the
National Institute of Intellectual Property (INPI) - and nurtures cultural,
historical and territorial references that make it genuinely Paraíba born.</span></div>
<div class="MsoNormal">
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;">The ambiance of the lobby invites you
to an immersion into the colorful cotton plot. Interwoven strands lining the
ceiling and sidewalls, simulating a large textile piece fresh, out of the loom
above the front door. In a game of light and shadow, dummies floating with the
collection of Natural Cotton Color mark. At the rest area, the atmosphere is
that of the old cotton warehouses. The bags of pilled plumes give life to sofas
and intimate lighting translates coziness.</span></div>
<div class="MsoNormal">
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: small; line-height: 115%;">Like in an inverse path of the
production chain, the script of the Saloon finishes on the imaginary plantation
of the cotton, where suspended red branches cover the food court. It is the place
of the things that springs from the earth, which has the flavor of the culture
and feed body and soul with stories and ancestral knowledge. Things of genuine
and fiber people, like the same cotton fiber, making the tone of scenography of
the main event of popular art of Paraíba.</span></div>
</div>
</div>
</div>
</div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1A8aI_9uAtCJQpfb4zLzbl9QjTGf1ylvexU3Fx-WodoAZlkzac1tHCYmjPcpx_3w6hh_OQcs45PfEormWw3uZE1BFhpLizsGifr6qB5LqBH_C8soDFv6Xn6sJwCOPeoxNPoYu8UxvlQw/s1600/blog3.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEj1A8aI_9uAtCJQpfb4zLzbl9QjTGf1ylvexU3Fx-WodoAZlkzac1tHCYmjPcpx_3w6hh_OQcs45PfEormWw3uZE1BFhpLizsGifr6qB5LqBH_C8soDFv6Xn6sJwCOPeoxNPoYu8UxvlQw/s1600/blog3.jpg" /></a></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Manequins
flutuam com coleção de roupas produzidas com o algodão colorido da Paraíba.</span></span><span style="background: white; color: #141823; font-family: "helvetica" , sans-serif; font-size: 14.0pt; line-height: 115%;"><o:p></o:p></span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4oEVbcIBTIx8LLrnVfDx4VCgLhcVJb-VFOXiS-PVvL4eN2xkdEwcXzHxUOKtyhu1DaUqr8nA-9FLoLpfAlCFdCDJA8zjNLdyfN-eny3sqPd_1HVMpL7O1Cdk1598uoURCzY9Wm611b-Q/s1600/blog6.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg4oEVbcIBTIx8LLrnVfDx4VCgLhcVJb-VFOXiS-PVvL4eN2xkdEwcXzHxUOKtyhu1DaUqr8nA-9FLoLpfAlCFdCDJA8zjNLdyfN-eny3sqPd_1HVMpL7O1Cdk1598uoURCzY9Wm611b-Q/s1600/blog6.jpg" /></a></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">As
sacas de algodão, como em um antigo armazém, dão vida aos sofás da área de
descanso.</span></span><o:p></o:p></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiaIY9hj40dlAaUL0aca70fgxML_SlPuYcTO9vfNtQlSANpYj6bwSihmfehbndK5Lm8VGVR_Ol8gc53dKMIg61jCC03xh623G6_UL2L95J0tTBwjdSFvZmOyvrFKhOd1DxYUZJ1MI3sm70/s1600/blog4.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiaIY9hj40dlAaUL0aca70fgxML_SlPuYcTO9vfNtQlSANpYj6bwSihmfehbndK5Lm8VGVR_Ol8gc53dKMIg61jCC03xh623G6_UL2L95J0tTBwjdSFvZmOyvrFKhOd1DxYUZJ1MI3sm70/s1600/blog4.jpg" /></a></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-size: x-small;">Na
área de descanso as luminárias com fio de algodão colorido criam ambiente
intimista.</span></span><o:p></o:p></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh8IBwTJYDaiOvwcWMFBESZvPMldjNdvM2bvIL2MxrBQfcFSLIGyQK4faZaJOdgxJAmzVl4ES-LGYtR7goOW5R-dWJmhPiCZH2SnTttyQ4R4jcJr-XAb9sYBwt0Azl4RcwWi5JcUPsEKY0/s1600/blog7.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh8IBwTJYDaiOvwcWMFBESZvPMldjNdvM2bvIL2MxrBQfcFSLIGyQK4faZaJOdgxJAmzVl4ES-LGYtR7goOW5R-dWJmhPiCZH2SnTttyQ4R4jcJr-XAb9sYBwt0Azl4RcwWi5JcUPsEKY0/s1600/blog7.jpg" /></a></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;">Os galhos vermelhos suspensos no teto da praça da alimentação simulam
campos de algodão.</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;"><br /></span></div>
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</td></tr>
</tbody></table>
Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com6tag:blogger.com,1999:blog-7972192280169380036.post-25922842653697544572015-12-16T19:39:00.000-02:002016-03-22T00:34:25.402-03:00A força do feminino na floresta<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdKOYBDfGfPHqE3Br7oZGH5_XdoptT7SVBTHuQvvY1b-qQI40Lu57gDRQCTFH6cTFPLOtg-cfOpkO9DUrqvacjZo3gHUeGV2a4dX5JrFC9mJkKEiiW0YilVAC0PA5zCyDPlDy0mRxpYVo/s1600/1-Rosa.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgdKOYBDfGfPHqE3Br7oZGH5_XdoptT7SVBTHuQvvY1b-qQI40Lu57gDRQCTFH6cTFPLOtg-cfOpkO9DUrqvacjZo3gHUeGV2a4dX5JrFC9mJkKEiiW0YilVAC0PA5zCyDPlDy0mRxpYVo/s1600/1-Rosa.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Rosa Ayambo, da etnia Tikuna no Amazonas: artesã e guardiã da floresta. </td></tr>
</tbody></table>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Sigo navegando
no Projeto Brasil Original Amazonas. Ao fim de cada viagem repito o mesmo rito:
desfaço bagagem, guardo aprendizados, arrumo memórias e desato reflexões sobre
minhas andanças. Ainda tenho em mente o curso do Rio Solimões que recentemente me
levou à cidade de Benjamin Constant. Na tríplice fronteira onde Brasil, Peru e
Colômbia se confundem em linhas tênues da geografia, vi como estas nações se
encontram sob o mesmo manto verde da Floresta Amazônica. Imponente, é o ponto
de convergência que abriga o vigor e poder da natureza. É também, casa e
fortaleza de mulheres guerreiras que com sabedoria ancestral tiram dela o
sustento, a matéria-prima para o artesanato e acalantam sonhos com a mesma
resistência das tradições e mitos que se propagam entre as gerações. </span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"> <o:p></o:p></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A mais de
1.100 quilômetros de Manaus - depois de percorrer outras etapas do projeto pelo
Alto Rio Negro - descobri que a floresta é habitada por verdadeiras divindades.
Entre elas, Dona Rosa Ayambo, indígena da etnia Tikuna que vive na Comunidade
de Porto Cordeirinho, em Benjamin Constant. Ela que afetuosamente presenteou a
mim e a equipe do Sebrae Amazonas com um canto de boas-vinda, nos estendeu os
braços, alargou o sorriso, apresentou as trilhas materiais e imateriais que
conduzem às riquezas encerradas naquele território sagrado. Como conter a emoção diante
de tanta generosidade? Impossível não se deixar hipnotizar e surpreender ante a
alegria de alguém que aos 87 anos acorda às 5h da manhã para desbravar a floresta,
cortar a fibra de arumã (palmeira alta e de difícil acesso) e retornar à casa
no início da noite. Sou grato por estas lições, pela oportunidade de vivenciar
cada detalhe destas experiências. <o:p></o:p></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Fazendo este percurso onde design e
artesanato se entrelaçam sob a aura da cultura original, percebo como a força
do feminino marca a organização destas comunidades, semeia a essência da
delicadeza e cultiva o respeito em conexão com a floresta. Elas atendem por Rosa,
Neusa, Clementina. São de Benjamin Constant e Atalaia do Norte. Guardam a
ancestralidade das suas etnias Tikuna, Marubo e </span></span><span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Kanamary e acreditam
na manutenção dos ritos e na força do trabalho. Usam cocares e pinturas
corporais como símbolos de identidade e orgulham-se das técnicas ancestrais e do
exotismo do feito à mão. São “amazonas”, guerreiras filhas da Terra e da Lua, retratos
de um Brasil Original. Sou “curumim” e tenho muito a aprender com elas. </span></span><br />
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span>
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[English Text]</i></span></span><br />
<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i><br /></i></span></span>
<b style="font-family: 'helvetica neue', arial, helvetica, sans-serif;">The
Feminine Power in the forest</b><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">I follow
sailing at the Original Amazon Brazil Project. At the end of every trip, I
repeat the same rite: undo my baggage, keep learning, fix memories and start
reflections on my wanderings. I still have in mind the Solimões River, which
recently took me to the town of Benjamin Constant. In the tri-border area where
Brazil, Peru and Colombia are tenuous lines of geography, I saw how these
Nations under the same green mantle of the Amazon rainforest. Impressive, is the
point of convergence that houses the force and power of nature. It is also,
home and fortress of female warriors who wisely take the ancestor livelihood
for their own, the raw material for handicrafts and enhance dreams with the
same strength of the traditions and myths that propagate between the
generations.</span></div>
<div class="MsoNormal">
<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">More than
1100 km of Manaus-after walking through other milestones by the Rio Negro - I
found that true deities inhabit the forest. Among them, Mrs. Rosa Ayambo, of
the indigenous ethnicity Tikuna living in the community of Porto Cordeirinho,
in Benjamin Constant. She, affectionately, presented Sebrae Amazonas and me
with a welcome corner, we extended the arms, extended the smile, presented the
material and immaterial tracks which lead to riches ended in that sacred
territory. How to contain the excitement before this generosity? Impossible not
to hypnotize and surprise to the joy of someone who is at 87 years old, wakes
up at 5:00 in the morning to clear away the forest, cut the fiber of arumã
(high and difficult to access) and return to the House in the early evening. I
am grateful for these lessons, for the opportunity to experience every detail
of these experiences.<o:p></o:p></span></span></div>
<div class="MsoNormal">
<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Doing the
route where design and craftsmanship are interwoven in the aura of the original
culture, I understand how the female force marks the organization of these
communities, sow the essence of delicacy and cultivates the respect in
connection with the forest. They are called Rosa, Neusa, Clementina. Are from
Benjamin Constant and Atalaia do Norte. They keep the ancestry of their Tikuna,
Marubo, and Kanamary ethnicities, and believe in the maintenance of the rites
and in the work force. Wear headdresses and body painting as symbols of
identity and are proud of the ancestral techniques and exoticism of the
handmade. They are "Amazon", warriors daughters of the Earth and the
Moon, portraits of a Brazil Original. I am "curumim" and have much to
learn from them.</span></span></div>
</div>
<table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhG1qUT998-IpIvS81dfckRvV4s39eZZ8rUk_PCik_6t1oswJBFUy69uGEFIbs1-rVer1b2jWqmGQceg9ajwY44vfATBoCD7rdtVVimTa52JdKPJiTamdRkUxTk7thNJ7MI6CHstdmfwf0/s1600/2-Clementina.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhG1qUT998-IpIvS81dfckRvV4s39eZZ8rUk_PCik_6t1oswJBFUy69uGEFIbs1-rVer1b2jWqmGQceg9ajwY44vfATBoCD7rdtVVimTa52JdKPJiTamdRkUxTk7thNJ7MI6CHstdmfwf0/s1600/2-Clementina.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Clementina faz do artesanato com matéria-prima da floresta geração de renda para a família.</td></tr>
</tbody></table>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0lddrpw_zCwbFuPXtQ46QKbh63gwhbmWdxhrUpus6fs4zCu9c7JemhJROd-pRg-Y5MT-AO6WatsU91_sKr0OqHg_Pjl0PA-T1L_XlU6rZ_yKA4p3MYzHVJu6IXc5cRbRzi6y7IaCjWz8/s1600/jenipapo2.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0lddrpw_zCwbFuPXtQ46QKbh63gwhbmWdxhrUpus6fs4zCu9c7JemhJROd-pRg-Y5MT-AO6WatsU91_sKr0OqHg_Pjl0PA-T1L_XlU6rZ_yKA4p3MYzHVJu6IXc5cRbRzi6y7IaCjWz8/s1600/jenipapo2.png" /></a></div>
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<span style="font-size: x-small;">Nas Comunidades indígens as mulheres preparam os ritos de pintura corporal.</span></div>
<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlenhAZ0g774BSR1ulkqT8cXmEMABPhdmtgqd6e1EDQYB_U8AqXa6q1yv4aUhTzvcNB_jLKSAjDohXCF4iQ_FXS8Mtju6bcMzb_teIT_PrynpTLe9dgQq3s8guUbP_lyJMU9MeJYO_96I/s1600/Sergio-Rosa.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjlenhAZ0g774BSR1ulkqT8cXmEMABPhdmtgqd6e1EDQYB_U8AqXa6q1yv4aUhTzvcNB_jLKSAjDohXCF4iQ_FXS8Mtju6bcMzb_teIT_PrynpTLe9dgQq3s8guUbP_lyJMU9MeJYO_96I/s1600/Sergio-Rosa.jpg" /></a></div>
<div class="separator" style="clear: both; text-align: center;">
<span style="font-size: x-small;">Lado a lado com a artesã da etnia Tikuna e muito para aprender sobre a cultura ancestral. </span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com2tag:blogger.com,1999:blog-7972192280169380036.post-20270814860361821032015-11-10T15:54:00.000-02:002015-11-12T12:42:48.255-02:00Descubra o Brasil Original<div class="MsoNormal">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_6Na1VIKd7sTukFB5oDkGWcHYSe3IqDhq864Fm_u9e7uoXWlbkJbe3mqDDLI2XhZSo6jvTkXDJt3yJvhJy7qszDKfsGar8tNeHjnJnlKaJmTXnAGM4-rWe-BfowZU8SAOsABihf4EQMM/s1600/Imagem+6+-+Tratada.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh_6Na1VIKd7sTukFB5oDkGWcHYSe3IqDhq864Fm_u9e7uoXWlbkJbe3mqDDLI2XhZSo6jvTkXDJt3yJvhJy7qszDKfsGar8tNeHjnJnlKaJmTXnAGM4-rWe-BfowZU8SAOsABihf4EQMM/s1600/Imagem+6+-+Tratada.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;">Barcelos, cidade às margens do Rio Negro, no Amazonas.</td></tr>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Há um Brasil
a ser descoberto. O território de paisagens paradisíacas convida a outros ancoradouros
com tons e matizes que se entrelaçam à riqueza da fauna e flora. É um <i>Brasil Original </i>- com a trama da
miscigenação - onde sua gente é sua identidade, o maior patrimônio. Mistura de
raças, enlaces de línguas, ecos de sotaques, profusão de ritos e tradições. Saberes,
ofícios e heranças que o tornam ainda mais precioso. <o:p></o:p></span></span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Oxigenado
pelo manto verde da floresta e banhado por rios caudalosos, o <i>Brasil Original</i> carrega digitais
ancestrais. Está mapeado nas mãos de artesãos amazonenses que habitam
comunidades indígenas e ribeirinhas das cidades de São Gabriel da Cachoeira,
Barcelos, Manaus e Tefé. Homens e mulheres orgulhosos de suas origens culturais
formatam na fusão do design com o artesanato objetos inspirados em recortes do
entorno, elaborados sob a tessitura das histórias que transitam entre o real e
imaginário. <o:p></o:p></span></span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">A
matéria-prima vem da natureza que os abraça: fibras vegetais colhidas, tingidas
e entrelaçadas obedecendo memórias. Piaçava, uambé e tucum estruturam vasos,
fruteiras e luminárias. Cada peça exalta o vínculo com a floresta na estética
que evoca o cotidiano e as crenças seculares. Para além da forma e função, os objetos
são códigos. Emitem o calor da execução, o brilho dos olhos de artesãos que
sonham em alargar horizontes sem perder os laços de pertencimento. São elos. Unem
a alma e o coração dos indígenas e ribeirinhos, aninham ancestralidade e narram
o exotismo da cultura mestiça. A trama de força hipnótica revela uma gente de
fibra, a raiz da brasilidade. Descubra.</span></span><br />
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i>[English Text]</i></span></span><br />
<b style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span></b>
<b style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Discover the
Original Brazil</span></b><br />
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">There are an undiscovered Brazil. The territory of paradisaical
landscapes invites the other roads with shades and hues that intertwine the
richness of fauna and flora. Is an Original Brazil-with the plot of
miscegenation-where your people are your identity, a great asset. Mixture of
races, languages, links from echoes of accents, profusion of rites and
traditions. Knowledge, crafts and inheritances that make it even more precious.</span></span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">Oxygenated by the green forest cloak and bathed by
rivers, the Original digital loads Brazil ancestors. Is mapped into the hands
of artisans people, inhabiting coastal indigenous communities and the cities of
São Gabriel da Cachoeira, Barcelos, Manaus and Tefé. Men and women proud of
their cultural origins in the fusion of design format with handicraft objects
inspired by the surrounding images, drawn up under the stories that move
between the real and imaginary.</span><br />
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"><br /></span>
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">The raw material comes from nature that embraces:
harvested vegetable fibers dyed and intertwined obeying memories. Vases and
lampshades are conceptualized with piassava, uambé and tucum fruit. Each piece
celebrates the bond with the forest on aesthetic that evokes the daily lives
and secular beliefs. Beyond form and function, the objects are codes. Emit the
heat from running, the gleam in the eye of artisans who dream of extending horizons
without losing the ties of belonging. It are linked. Join the heart and soul of
the indigenous and bordering, nest ancestry and narrate the exoticism of the
mestizo culture. The plot of hypnotic force reveals a people of fiber, the root
of all things Brazilian. Discover.</span></div>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com1tag:blogger.com,1999:blog-7972192280169380036.post-32251742517351462442015-11-04T17:06:00.001-02:002015-11-12T19:10:53.274-02:00Tempo de celebração no Estúdio<div style="text-align: left;">
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<tr><td class="tr-caption" style="text-align: center;">Equipe Estúdio Sérgio J. Matos: em festa com o aniversário de cinco anos.</td></tr>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">A celebração é o que me move e agradeço ao tempo. Hoje, o </span><b style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;">Estúdio Sérgio J. Matos</b><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;"> chega ao quinto
ano de existência. Alcança esta marca abarrotado de histórias nutridas por
sonhos, desejos e crença no Design que referencia identidade. A trajetória tem
a singularidade das tramas tão presentes nas criações desta casa: ata laços, envolve
memórias e resgata saberes ancestrais. Pontua a originalidade que contrasta com
o universo tecnológico e exalta o luxo artesanal, em peças únicas que abrigam
calor humano e valor patrimonial.</span></span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">O Estúdio tem essa aura de tear. Não só pela estética dos
produtos com assinatura têxtil, mas pela engrenagem que tece o fio da história
e da cultura que transborda no caldeirão da miscigenação. Uma tessitura feita a
muitas mãos, de forma colaborativa. O Estúdio não se restringe a um nome. É uma
equipe e cada peça de mobiliário e decoração leva em sua essência um pouco de
cada integrante. Da inspiração ao produto final são muitas etapas: é preciso pesquisar,
esboçar, projetar, moldar, forjar, estruturar, soldar, tramar, pintar, embalar,
conferir, despachar. Ufa! Há muita troca envolvida para fazer acontecer, para construir
a imagem do design que busca afirmação pela identidade e densidade simbólica.</span></span></div>
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<span style="line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">Toda a energia envolvida produz frutos. Vieram os prêmios
nacionais e internacionais como o <i>Design
Excellence Brazil</i> (Poltrona Balaio, Banco Xique-xique e Pufe Carambola, em
2011); <i>if Product Design Award</i> (Pufe
Carambola, Alemanha, em 2012) e<i> Be Open</i>
(2014). Traduzem o reconhecimento e impulso para seguir na rota da cultura como matéria-prima primordial. Neste cenário, a imprensa nacional
especializada abriu portas, quis inteirar-se, acompanhar e dar visibilidade à
participação do Estúdio no movimento que projeta o design brasileiro dentro e
fora de suas fronteiras. Sou grato pela atenção, pelos espaços concedidos, por
cada palavra elogiosa no roteiro dessa jornada.</span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; line-height: 115%;">A trama do trabalho também descortina caminhos para as
consultorias. Uma vertente de transformação social no berço de comunidades
artesãs </span><span style="background-attachment: initial; background-clip: initial; background-color: white; background-image: initial; background-origin: initial; background-position: initial; background-repeat: initial; background-size: initial; line-height: 115%;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">incrustradas nos lugares mais longínquos.
Através delas, o Estúdio lapida experiências fortalecidas na troca do
conhecimento. A fusão do design com o artesanal esboça nosso horizonte e alarga
a percepção para projetos assentados na herança dos antepassados. Até aqui o
sentimento é de satisfação. O “tear” da criação alimenta o desejo de seguir entrelaçando
memórias, emoções, histórias, sonhos e tradições. Nossa gratidão a todos que
nos deram as mãos nessa urdidura.</span></span></span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><i><span style="background: white;">[English Text]</span></i><span style="background: white;"> </span><o:p></o:p></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><b style="background-color: white; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; font-size: 12pt; line-height: 115%;"><span style="background: white;">Time of
celebration at the Studio</span></b><o:p></o:p></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US" style="background: white;">The
celebration is what moves me and I appreciate the time. Today, the Studio
Sergio J. Matos arrives in the fifth year of existence. Reach this mark crammed
full of stories nurtured by dreams, wishes and belief in Design that references
identity. The trajectory has the uniqueness of plots so present in the
creations of this House: make ties, involves memories and rescue knowledge.
Punctuates the originality that contrasts with the technological universe and
exalts the luxury craft, in unique pieces that harbor human warmth and heritage
value.</span><span lang="EN-US"><o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US" style="background: white;">The
Studio has this aura of loom. Not only the aesthetics of the products with
textile signature, but by the gear that weaves the history and culture that
overflows into the cauldron of miscegenation. A texture made by many hands,
collaboratively. The Studio is not restricted to one name. It is a team and
every piece of furniture and decoration takes in its essence a little of each.
From inspiration to final product are many steps: search, sketching, designing,
casting, forging, structuring, welding, screwing, painting, packing, checking,
dispatching. Phew! There is a lot of exchange involved to make it happen, to
build the image of a design that seeks affirmation by the identity and symbolic
density.</span><span lang="EN-US"><o:p></o:p></span></span></div>
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<br /></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><span lang="EN-US" style="background: white;">All
the energy involved produces gains. The national and international awards like
the Design Excellence Brazil (Balaio armchair, Xique-Xique and Carambola Pouf,
in 2011); If Product Design Award (Germany, Carambola Pouf in 2012) and Be Open
(2014). Translate the recognition and impulse to follow the route of culture as
raw material. In this scenario, the national specialized press opened doors,
wanted to know, follow and give visibility to the Studio's participation in
building the Brazilian design, both inside and outside its borders. I am
grateful for the attention, spaces for each word in the script of this
complimentary journey.</span></span><br />
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><br /></span>
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;">The
plot of the work also reveals paths for the consultancies. A strand of social
transformation in the cradle of impurities in the most far-flung craftswomen.
Through them, the Studio teaches experiences strengthened by the exchange of
knowledge. The merger with artisan design outlines our horizon and extends the
perception for projects carried on heritage of ancestors. Until now, the feeling
is satisfaction. The "loom" creating feeds the desire to follow
intertwining stories, memories, emotions, dreams and traditions. Our gratitude
to all who have turned their hands in this warp.</span></div>
</div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgelLEdcBfp6kK4JrjtrAeUgltcF6mXRnZDVw1dNIhkBidQELOGr_qLCTP3pGOszgCbtYREaNcdiVFgPV030saTTnFtm3xGzI4B3lUleuZJmeO9giTggz4RU9n1TihkUxeMItPp_klsMR8/s1600/carambola.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgelLEdcBfp6kK4JrjtrAeUgltcF6mXRnZDVw1dNIhkBidQELOGr_qLCTP3pGOszgCbtYREaNcdiVFgPV030saTTnFtm3xGzI4B3lUleuZJmeO9giTggz4RU9n1TihkUxeMItPp_klsMR8/s1600/carambola.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Pufe Carambola: prêmio if Product Design Award - Alemanha 2012.</span><br />
<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="float: left; margin-right: 1em;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEQ2yqmtEbOlV0b8BcycfB0H_dbuDe21Vrl4t_bIJ2NuGKLkmw0pWjboSca5UXgi6Ed0uJioO0BbXuqeq3jNhcMIN4ze1HPtnQi_jpCpFp05V7-VlJOj4xCXned8zXWBuAPhAz_otmsrI/s1600/Xique-xique-blog.jpg" imageanchor="1" style="clear: left; margin-bottom: 1em; margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgEQ2yqmtEbOlV0b8BcycfB0H_dbuDe21Vrl4t_bIJ2NuGKLkmw0pWjboSca5UXgi6Ed0uJioO0BbXuqeq3jNhcMIN4ze1HPtnQi_jpCpFp05V7-VlJOj4xCXned8zXWBuAPhAz_otmsrI/s1600/Xique-xique-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Banco Xique-Xique: prêmio Design Excellence Brazil 2011.</span></td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibilmX95zC8CeZNlqBbUcG36SR_JajKPe0qFZXTu15Rf6PclbjT52wAYj9TWmmyi-XghMZrO0KgRkcMAGhzXi-WMQ32gbHhOlML2AJRtjO5EtwuovHKkV8WQAnyjziUIDjvl5_W8w7Pn8/s1600/artes%25C3%25A3-brasiloriginal-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEibilmX95zC8CeZNlqBbUcG36SR_JajKPe0qFZXTu15Rf6PclbjT52wAYj9TWmmyi-XghMZrO0KgRkcMAGhzXi-WMQ32gbHhOlML2AJRtjO5EtwuovHKkV8WQAnyjziUIDjvl5_W8w7Pn8/s1600/artes%25C3%25A3-brasiloriginal-blog.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: x-small;"><span style="font-family: "arial" , "helvetica" , sans-serif;">Projeto Brasil Original: consultoria através do Sebrae Amazonas às comunidades indígenas e ribeirinhas.</span></span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI_Vzi6mxnBLDSesRDwByAYGBJiTm4caqfEDW9oPdAG1LR3H-vxeZhOIFtf8njREkaqmCj_xBbQgpXbSMYVPeqdT4E87khdcP5rOXFhK9pK7pQYdGKMugBbDtX6JIN8UKZ9W-opt0nRv0/s1600/anu%25C3%25A1rio+Caras-2.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiI_Vzi6mxnBLDSesRDwByAYGBJiTm4caqfEDW9oPdAG1LR3H-vxeZhOIFtf8njREkaqmCj_xBbQgpXbSMYVPeqdT4E87khdcP5rOXFhK9pK7pQYdGKMugBbDtX6JIN8UKZ9W-opt0nRv0/s1600/anu%25C3%25A1rio+Caras-2.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Poltrona Acaú na capa do Anuário Caras de Decoração 2015.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxAoxCijNr0Ia1G30DeebrUG4ifALc4Kz8-swS5eTy78pZOv-Nno32dppQh4JiJGFdveZIFTrVPyt7je6Yd2oyn-Kv9t9jV2vLo_Ci-QhM41pHvTIE1PTaWMyxEaV8oXdCFaKTGQ_nrvk/s1600/Revista+Casa+Claudia+-+Anu%25C3%25A1rio+2016+-blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgxAoxCijNr0Ia1G30DeebrUG4ifALc4Kz8-swS5eTy78pZOv-Nno32dppQh4JiJGFdveZIFTrVPyt7je6Yd2oyn-Kv9t9jV2vLo_Ci-QhM41pHvTIE1PTaWMyxEaV8oXdCFaKTGQ_nrvk/s1600/Revista+Casa+Claudia+-+Anu%25C3%25A1rio+2016+-blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">Produtos do Projeto Brasil Original no Anuário de Tendêncis da Casa Claudia 2016.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhh1X-ffmMJAAWxWRT3j713zFVYTXteEgpcDWqTgZiRe-8qge6wxmIipYEjLQjbSPa17nyZHz2t7mMUlJNNzGeNzBsWMVu9fjN_dLWQ0QOX-_Y1bhWeSLNRgtxodHRmV1eq8LzN6dpReHo/s1600/Post+5+Anos_blog.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhh1X-ffmMJAAWxWRT3j713zFVYTXteEgpcDWqTgZiRe-8qge6wxmIipYEjLQjbSPa17nyZHz2t7mMUlJNNzGeNzBsWMVu9fjN_dLWQ0QOX-_Y1bhWeSLNRgtxodHRmV1eq8LzN6dpReHo/s1600/Post+5+Anos_blog.png" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "arial" , "helvetica" , sans-serif; font-size: x-small;">O Estúdio Sérgio J. Matos celebra cinco anos e materializa na criação a identidade brasileira.</span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-58643412515260951942015-10-30T18:38:00.000-02:002016-03-22T00:52:44.158-03:00Indentidade brasileira nos esquis da Gioara<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwJL2K9ehVZsryW21PMXKdrpDrk2kg38XPtTyGJupDDyMDTOsrkUnn6tdJ6IvqiEZxbWhCNQje1F4Bec0hzkjxICUgy0lWlTj1UzBZovqqtXDWYPXOMY2685dIxRGlLVhw5uLzn1cbGXQ/s1600/esquis-capa.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiwJL2K9ehVZsryW21PMXKdrpDrk2kg38XPtTyGJupDDyMDTOsrkUnn6tdJ6IvqiEZxbWhCNQje1F4Bec0hzkjxICUgy0lWlTj1UzBZovqqtXDWYPXOMY2685dIxRGlLVhw5uLzn1cbGXQ/s1600/esquis-capa.jpg" /></span></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">Esquis Gioara com grafismo "Pirarucu" assinado pelo Estúdio Sérgio J. Matos.</span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br /></span></div>
<div style="text-align: left;">
<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">O Design sempre me impulsiona a desbravar novos horizontes, a
saltar barreiras dentro do processo criativo e experimentar o novo. Ao aceitar
o convite da revolucionária empresa italiana</span><span class="apple-converted-space" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"> </span><a href="http://www.gioara.it/" style="font-family: 'helvetica neue', arial, helvetica, sans-serif; font-size: medium;">Gioara</a><span class="apple-converted-space" style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"> </span><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">–
fundada por George Gros e Chiara Ferrari - embarquei no "World Champion
Ski - Project Glass", a primeira coleção de design e desporto assinada por
um seleto grupo de designers italianos e internacionais. A edição limitada de
esquis tem a curadoria da diretora de arte Paola Colombari e constitui uma
mostra que acontece de 6 a 8 de novembro deste ano, no Allegroltalia Golden
Palace, em Torino. </span><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br />
Cada designer compôs grafismos para personalizar os esquis de vidro fundido
elaborados com alta tecnologia. Os dois pares com assinatura do Estúdio Sérgio
J. Matos levam a identidade brasileira à neve. Colhi inspirações da fauna e
flora do Amazonas para celebrar ícones da região e difundir a cultura das
comunidades indígenas e ribeirinhas. Quais são? O fruto da palmeira Buriti e a
imponência do peixe Pirarucu, o gigante das águas doces. <o:p></o:p></span></div>
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O vermelho vibrante se alastra no desenho tridimensional do esqui Buriti.
Reproduz o padrão de escamas do fruto do buritizeiro, palmeira majestosa da
Amazônia presente nos leitos dos rios, igapós e igarapés. A espécie que alcança
até 35 metros de altura é chamada pelos indígenas da tribo Tapuia de “árvore da
vida”. Reza a cultura ancestral que trata-se de um presente do deus Tupã para
coroar a floresta. <o:p></o:p></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br />
Para as pranchas do esqui Pirarucu, o grafismo repete o traço curvilíneo das
escamas do “peixe vermelho”, tradução poética do nome indígena na língua tupi.
Exibe o tom castanho escuro, iluminado pelo contraste dos contornos escarlates.
Símbolo da Bacia Amazônica e protagonista de lendas que cercam as comunidades
locais, o animal pode pesar mais de 200 quilos e medir até três metros. A pesca
predatória com arpão quase o fez desaparecer e sua captura só é permitida em
áreas de preservação como a Reserva Mamirauá, localizada às margens do Rio
Solimões. <o:p></o:p></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">Os dois projetos são revestidos, também, de escamas simbólicas. Referências que
ressoam a mantos da nossa natureza exuberante, da cultura que resiste ao tempo
nas lendas e crenças. Lâminas de abrigo para a identidade tropical que pode
agora deslizar nas montanhas nevadas.</span><span style="font-family: "arial" , sans-serif;"><o:p></o:p></span><br />
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<i style="font-family: 'helvetica neue', arial, helvetica, sans-serif; font-size: medium;">[English Text]</i><br />
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: x-small;"><span style="background-color: white; text-indent: 35.4pt;"><b><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">Brazilian identity in skis of Gioara</span></b></span></span><br />
<br />
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">The Design always propels me to explore new horizons,
to jump barriers within the creative process and try again. In accepting the
invitation from the revolutionary Italian company Gioara-founded by George Gros
and Chiara Ferrari-embarked on the "World Champion Ski-Project
Glass", the first collection of design and sport signed by a select group
of Italian and international designers. The limited edition skis has the
curatorship of Art Director Paola Colombari and constitutes a show which takes
place from 6 to 8 November this year, the Allegroltalia Golden Palace, in
Turin.</span><br />
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">Each designer composed their artwork to customize the
skis made of fused glass and produced with high technology. The two pairs with
the Studio's signature Sergio J. Matos led to Brazilian identity to snow. I
picked inspirations of the fauna and flora of the Amazon to celebrate icons of
the region and spread the culture of the indigenous communities and riparian.
Which are? The fruit of the Palm tree buriti and the grandiosity of Arapaima
fish, the giant of fresh water.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br /></span></div>
<div class="MsoNormal" style="background: white; margin-bottom: .0001pt; margin-bottom: 0cm; tab-stops: 45.8pt 91.6pt 137.4pt 183.2pt 229.0pt 274.8pt 320.6pt 366.4pt 412.2pt 458.0pt 503.8pt 549.6pt 595.4pt 641.2pt 687.0pt 732.8pt;">
<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">The vibrant red spreads in three-dimensional drawing
of the Buriti skiing. Reproduces the pattern scales of the fruit of buriti
tree, majestic Amazon Palm tree present in riverbeds, flood lands and creeks.
That species reaches 35 meters in height and the indigenous tribe Tapuia calls
it, "the tree of life". According to ancestral culture that this is a
gift from god Tupa to crown the forest.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br /></span></div>
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<span lang="EN-US"><span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">For the ski boards Pirarucu, the design repeats the
curved dash the scales of the "red fish", poetic translation of the
indigenous name of Tupi language. Displays darker brown tone, illuminated by
the contrast of the Scarlet contour. Symbol of the Amazon basin and the
protagonist of legends surrounding local communities, the animal can weigh more
than 200 kilos and measure up to three meters. Predatory fishing with gaff
almost made him disappear, but his capture is allowed only in areas like the
Mamirauá Reserve, located on the banks of the Solimões River.<o:p></o:p></span></span></div>
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<span style="font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;"><br /></span></div>
<span style="background-color: white; font-family: "helvetica neue" , "arial" , "helvetica" , sans-serif; font-size: small;">The two projects are also symbolic scales. References
that resonate the mantles of our exuberant nature, culture which resists time
in legends and beliefs. Blades of shelter for tropical identity can now slide
in the snowy mountains.</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkQkKpXk0xqB0rSotTBSFBdLKQMQCaG3G54tP0ileHlwuvBS3eHrIdimAsG3EGHHpPTtUpTnRFRtI8tTlzbnDJv9t6kRzEG3gBrhxcdwkMwTBgJ3TzOBZpIn1ibnGVgsgvXJSHIRdL_bw/s1600/EsquisBuriti.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhkQkKpXk0xqB0rSotTBSFBdLKQMQCaG3G54tP0ileHlwuvBS3eHrIdimAsG3EGHHpPTtUpTnRFRtI8tTlzbnDJv9t6kRzEG3gBrhxcdwkMwTBgJ3TzOBZpIn1ibnGVgsgvXJSHIRdL_bw/s1600/EsquisBuriti.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: xx-small;">Esquis Gioara com grafismo "Buriti" desenvolvido pelo Estúdio Sérgio J. Matos.</span><br />
<table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCVJEKBI_8JiaRFRSsWPuURVfAwanVfFd3X5LN0-X9TU2_Qk8b_tnQdtxZ95vefX4Vd1taPjRu-piMy78Fl8mB-sO9ktAwkuTm6WxaD4VXmOlFiAMQmpyE_4QIdwLLu3zcYePrjVo-MGM/s1600/pirarucu2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgCVJEKBI_8JiaRFRSsWPuURVfAwanVfFd3X5LN0-X9TU2_Qk8b_tnQdtxZ95vefX4Vd1taPjRu-piMy78Fl8mB-sO9ktAwkuTm6WxaD4VXmOlFiAMQmpyE_4QIdwLLu3zcYePrjVo-MGM/s1600/pirarucu2.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: xx-small;">O peixe Pirarucu é símbolo das águas amazônicas e integra a cultura das comunidades ribeirinhas.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0H3ni6s4r7SLQm8ru7vCTelADR6ibZPdQdr3SvfgNPLEMLhwlQlW1fsYG_nrvxPVxt7ZPIZf6a4vh0s97bL5nS28gRPrxUTQR9R_EYPGdKXlh6FI8gn45sQzm0sAS86k6csS8yHMzUSc/s1600/pirarucu1.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg0H3ni6s4r7SLQm8ru7vCTelADR6ibZPdQdr3SvfgNPLEMLhwlQlW1fsYG_nrvxPVxt7ZPIZf6a4vh0s97bL5nS28gRPrxUTQR9R_EYPGdKXlh6FI8gn45sQzm0sAS86k6csS8yHMzUSc/s1600/pirarucu1.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: xx-small;">O padrão composto pelas escamas rígidas do Pirarucu é inspiração para um dos grafismos</span><span style="font-size: 12.8px;">. <br /><table cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjP9EaD_AjPc_hKCW5EgLlM30xkJsxHAQNhOxlqgj5dUcYOTLf4SEj4wLJaS4nuaS-7o95Hmjkf2S2qC0hU_BkzWH7TjPBoJh2uSZIL2TAr8mn2gaRgmnYDPbHNpKrtICkS8RvZH9lvS4w/s1600/Buriti4.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEjP9EaD_AjPc_hKCW5EgLlM30xkJsxHAQNhOxlqgj5dUcYOTLf4SEj4wLJaS4nuaS-7o95Hmjkf2S2qC0hU_BkzWH7TjPBoJh2uSZIL2TAr8mn2gaRgmnYDPbHNpKrtICkS8RvZH9lvS4w/s1600/Buriti4.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: xx-small;">O buritizeiro alimenta através do fruto e da palha a geração de renda para artesãos do Amazonas.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi8cdJwJlSrw5nMPAsCdVLoiboS0XOh82yWXrrHErWz0qt3fe2VyfxcCLkTxb7V58bHam43iU_yfYErWZS3GUYmGfhOlWvs0k1QlgKWA59msBrNbW5P4l54wubzDX3pJVDHG8bkAJszJJk/s1600/Buriti.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi8cdJwJlSrw5nMPAsCdVLoiboS0XOh82yWXrrHErWz0qt3fe2VyfxcCLkTxb7V58bHam43iU_yfYErWZS3GUYmGfhOlWvs0k1QlgKWA59msBrNbW5P4l54wubzDX3pJVDHG8bkAJszJJk/s1600/Buriti.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-size: xx-small;">As escamas escarlates do fruto do buriti estão no grafismo dos esquis Gioara. </span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiurdDYi2qP9hJkMn1RF-YhzgQbAu7PQEcUBVr2JGXxe9pzOaau5oGEoCMQcH7K4img1gpeatSNVCjZ6op3cXGvQ1sOIMl46D_WlmpOBgozTrB19Xa-1ufZ_mXAkPspA_KhxykUVjqzZkE/s1600/Esquis_GIOARA_INVITATION.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiurdDYi2qP9hJkMn1RF-YhzgQbAu7PQEcUBVr2JGXxe9pzOaau5oGEoCMQcH7K4img1gpeatSNVCjZ6op3cXGvQ1sOIMl46D_WlmpOBgozTrB19Xa-1ufZ_mXAkPspA_KhxykUVjqzZkE/s1600/Esquis_GIOARA_INVITATION.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: xx-small;">Designers italianos e internacionais assinam as peças da mostra pioneira.</span><br />
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-55577195835997454922015-09-10T17:04:00.001-03:002015-09-16T10:22:45.901-03:00A sabedoria dos povos da floresta <table align="center" cellpadding="0" cellspacing="0" class="tr-caption-container" style="margin-left: auto; margin-right: auto; text-align: center;"><tbody>
<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh9MAv71wXQSsMR2o33fzh0CcZnCR9AmG1CfkHxj8YhrbKg9bbJgzYBNAp6KZmf9vpql-h4Ey_y4O1WoqG5wAVSJeM_zXwEkq4dDEV4r85VDKuY51Yl8gmfKlbcSXzZQvgZJYxnXi_lTgU/s1600/floresta2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEh9MAv71wXQSsMR2o33fzh0CcZnCR9AmG1CfkHxj8YhrbKg9bbJgzYBNAp6KZmf9vpql-h4Ey_y4O1WoqG5wAVSJeM_zXwEkq4dDEV4r85VDKuY51Yl8gmfKlbcSXzZQvgZJYxnXi_lTgU/s1600/floresta2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Georgia, Times New Roman, serif; font-size: x-small;">No Amazonas a floresta abraça e nutre a cultura dos povos indígenas.</span></td></tr>
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<span style="background: white; color: #141823; line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Nas minhas andanças pelas
comunidades artesãs do Amazonas, o que mais me fascina é a cultura dos povos indígenas e ribeirinhos. Habitantes dos rios e das florestas, eles carregam
histórias e crenças cultivadas ao longo de gerações. Para além dos saberes
ancestrais que os tornam mestres nas artes de tecer, trançar, tingir e esculpir,
é a simplicidade aplicada à vida cotidiana que desperta em mim uma admiração
profunda. <o:p></o:p></span></span></div>
<div class="MsoNormal">
<span style="background: white; color: #141823; line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
<div class="MsoNormal">
<span style="background: white; color: #141823; line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">É um privilégio, através da
consultoria ao Projeto Brasil Original Amazonas, adentrar nas comunidades e
testemunhar a rotina, mergulhar nos afazeres que põem comida à mesa, perceber a
produção artesanal transformada em renda para a manutenção das famílias. Em
cada etapa do meu trabalho, não me canso de surpreender com os hábitos, as
lendas, a fé, os ritos, a reverência à natureza. É, verdadeiramente, um
presente conhecer artesãos como o José Garcia, da etnia Kuripako. Seu sorriso
sincero e espontâneo, sua simplicidade cativante que me abriu as portas da sua
casa na Aldeia Areal, em São Gabriel da Cachoeira. <o:p></o:p></span></span></div>
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<span style="background: white; color: #141823; line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span style="background: white; color: #141823; line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">No curso do Rio Negro, o Projeto
Brasil Original Amazonas me permite navegar em sentimentos que estão distantes
das aldeias urbanas. Há uma atmosfera mais leve, propícia à sinceridade e espontaneidade.
Tudo vem da alma, do coração. Da viagem que acabo de retornar, visitei a Pedra
dos Desejos, lugar sagrado </span></span><span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 18.4px;">em São Gabriel da Cachoeira </span><span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;">para os indígenas da etnia Baré. Com os pés firmes no lajedo, mentalizei boas energias e pedi a sabedoria dos
povos assentada na simplicidade.</span><br />
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;"><br /></span>
<span style="background-color: white; color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;"><i>[English </i></span><i style="color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 18.4px;">Text</i><i style="color: #141823; font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif; line-height: 115%;">]</i><br />
<b><span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></b>
<b><span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The wisdom of forest folk</span></span></b><br />
<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;"><br /></span>
<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">In my
wanderings by artisans of the Amazon, what fascinates me most is the culture of
indigenous peoples. Inhabitants of rivers and forests, they carry stories and
beliefs cultivated over generations. In addition to the ancient knowledge that
make them masters in the arts of weaving, braiding, dyeing and carve, is
simplicity applied to everyday life that awakens in me a deep admiration.</span><br />
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">It is a
privilege, through the consultancy of the Original Brazil Project, going into
communities and testify the routine, diving in the activity that brings the
food to the table. I realize the artisan production transformed into income for
the maintenance of families. At each stage of my work, I never tire of
surprising with the habits, the legends, the faith, the rites, and the
reverence for nature. It is, truly, a gift to meet artisans as Jose Garcia, of
the Kuripako ethnicity. His smile is sincere and spontaneous, its captivating
simplicity who opened the doors of his home in the Aldeia Areal, at São Gabriel
da Cachoeira.<o:p></o:p></span></span></div>
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<span lang="EN-US"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><br /></span></span></div>
<span style="font-family: 'Helvetica Neue', Arial, Helvetica, sans-serif;">In the
course of the Rio Negro, Brazil Amazon's Original design allows me to navigate
in feelings that are far from the urban villages. There's a lighter atmosphere,
conducive to the sincerity and spontaneity. Everything comes from the soul, the
heart. The journey that I have just returned, I visited the 'Rock of Wishes',
sacred place in São Gabriel da Cachoeira, of the indigenous Baré ethnicity.
With sure-footed in lajedo, realized good energy and asked for the wisdom of
the people seated on simplicity.</span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivbb1jLIOTJ_gISDcNci-yHPg9Jg9zTXY0RocLyyaURh5oWFJxQk8HLl-Q0Z8hzplSE1iThFSbY6VHXEdJSZNvc1uJ8leeFQ43ZPmWN0wRlx1jmbuLPaujvQoEqlC2RHF9uCGTsziZMcI/s1600/AldeiaAreal2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEivbb1jLIOTJ_gISDcNci-yHPg9Jg9zTXY0RocLyyaURh5oWFJxQk8HLl-Q0Z8hzplSE1iThFSbY6VHXEdJSZNvc1uJ8leeFQ43ZPmWN0wRlx1jmbuLPaujvQoEqlC2RHF9uCGTsziZMcI/s1600/AldeiaAreal2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: x-small;"><span style="font-family: Georgia, Times New Roman, serif;">A produção da farinha de mandioca integra a rotina da Comunidade Areal, em São Gabriel da Cachoeira.</span></span></td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEga-HUhgYVLTTDAPpIIvMOlNkYET61HJ2qdFMr47p2IR3hGjMXu_j4jKNm34jeh6oMCh4PgipMpv_yReGEYNdgtAt3Brqtx9kkj356XAmQi1gge06x5cLWDLaLXlAY1NbyZdzZjx6IiLzU/s1600/Pedra_do_desejo_SGC.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEga-HUhgYVLTTDAPpIIvMOlNkYET61HJ2qdFMr47p2IR3hGjMXu_j4jKNm34jeh6oMCh4PgipMpv_yReGEYNdgtAt3Brqtx9kkj356XAmQi1gge06x5cLWDLaLXlAY1NbyZdzZjx6IiLzU/s1600/Pedra_do_desejo_SGC.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-size: x-small;"><span style="font-family: Georgia, Times New Roman, serif;">Pedra dos Desejos: lugar sagrado para a etnia Baré.</span></span></td></tr>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhTr3oOz7mpT0Cgh6H_cm9toDaJVocp4ZheHGEmbG5jkO45ENexoWcwJVIK6ni-ZuKeM0GV1FdC_cQXKzY8eSahsiRRBOhe0MmWSsyUhviAYNr4_AAeQWINYFma7xhsakma-5jpK0z5weU/s1600/Artes%25C3%25A3os-JoseGarcia2.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEhTr3oOz7mpT0Cgh6H_cm9toDaJVocp4ZheHGEmbG5jkO45ENexoWcwJVIK6ni-ZuKeM0GV1FdC_cQXKzY8eSahsiRRBOhe0MmWSsyUhviAYNr4_AAeQWINYFma7xhsakma-5jpK0z5weU/s1600/Artes%25C3%25A3os-JoseGarcia2.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Georgia, Times New Roman, serif; font-size: x-small;">Acolhida pela familia do artesão José Garcia. </span></td></tr>
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<tr><td class="tr-caption" style="text-align: center;"><div class="separator" style="clear: both; font-size: medium;">
<span style="font-family: Georgia, Times New Roman, serif; font-size: x-small;">Base de trabalho do Projeto Brasil Original Amazonas.</span></div>
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgb-Wdegr18BJOgYYK_VWB7mHjH4Zd-EwBtbfGCUozjaPceNjUnpsANJEpmIqtW_3NUrKugNmspfjA6otrA6yzKIqr1RqDoxEHTHe6h5lSAmuwrFCmdRXGhAtapT52SOTtNpsr42jDqtpM/s1600/Alto_RioNegro.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgb-Wdegr18BJOgYYK_VWB7mHjH4Zd-EwBtbfGCUozjaPceNjUnpsANJEpmIqtW_3NUrKugNmspfjA6otrA6yzKIqr1RqDoxEHTHe6h5lSAmuwrFCmdRXGhAtapT52SOTtNpsr42jDqtpM/s1600/Alto_RioNegro.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: Georgia, Times New Roman, serif; font-size: x-small;">Alto Rio Negro: rota de cultura no Projeto Brasil Original Amazonas</span><span style="font-family: Arial, Helvetica, sans-serif; font-size: x-small;">.</span></td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com3tag:blogger.com,1999:blog-7972192280169380036.post-28566142027338746092015-08-18T18:02:00.000-03:002015-09-16T10:26:35.165-03:00Cadeira Trancelim: o design faz a dança dos fios<div class="separator" style="clear: both; text-align: center;">
<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5pNneJJZm80F36fVhqPky0-9YrJMvw3THNlMbGcrH2-yC7Xb2mTTUoSfmtzqZQBCvWMtsSEOGnLeWucEQrp3cRjwXmG3MZqLukMKwM1Df3ffPzdIEOyUhmtwVmSDMhgEGSOdrUTYUurQ/s1600/Trancelim-blog1.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi5pNneJJZm80F36fVhqPky0-9YrJMvw3THNlMbGcrH2-yC7Xb2mTTUoSfmtzqZQBCvWMtsSEOGnLeWucEQrp3cRjwXmG3MZqLukMKwM1Df3ffPzdIEOyUhmtwVmSDMhgEGSOdrUTYUurQ/s1600/Trancelim-blog1.png" /></a></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; line-height: 115%;">A trama artesanal é intrínseca à nossa criação. Constitui uma
assinatura com o calor do feito à mão e o selo da originalidade. Traz força
e poesia à estética de produtos ricos em narrativas que permeiam a cultura
brasileira. Essa urdidura marca o desenho da <b>Cadeira Trancelim</b> e a reveste de simbolismos conectados às celebrações
populares que resistem ao tempo como registro da larga influência colonizadora.
Expõe um recorte da formação social do país presente nos regionalismos de Norte
a Sul. <o:p></o:p></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="line-height: 115%;">A forma cônica da peça</span><span style="line-height: 115%;"> aglutina em aço e corda naval referências da dança homônima
(também batizada de Pau de Fitas) típica das manifestações populares que no
período junino invadem ruas e terreiros das cidades cearenses de Barbalha,
Crato e Juazeiro. A coreografia que resulta no entrelaçamento de fitas
coloridas em um mastro central surge reproduzida no ir e vir da trama abraçada
à estrutura metálica. Os participantes – homens e mulheres – estão
subentendidos no baile dos fios que seguem o ritmo das mãos do mestre Geraldo,
artesão do nosso Estúdio. A originalidade expõe o luxo do feito à mão, com assento no
patrimônio imaterial.</span></span><br />
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<span lang="EN-US" style="line-height: 115%;"><b><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Trancelim Chair: design makes the dance
of wires</span></b><b style="color: #585858; font-family: Arial, sans-serif; font-size: 13.5pt;"><o:p></o:p></b></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The
handmade woof is intrinsic to our creation. Has a subscription with the warmth
of handmade and the stamp of originality brought strength and poetry to the
aesthetics of products, rich in narratives that pervade the Brazilian culture.
This warp marks the design of Trancelim Chair of symbolism connected to popular
celebrations that resist as wide record colonizing influence. Exposes a
clipping of the social formation of the country present in regionalism from
North to South.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">The
conical shape of the piece brings together
steel and naval rope like a dance of the same name (also called 'Stick
Tapes'), typical of popular demonstrations in the streets in junino season, of
the cities of Ceará like Barbalha, Crato and Juazeiro. The choreography results
in the intertwining of colorful tapes in a central pole, rise in the center,
reproduced on the coming and going of the plot held the metal structure. The
participants -men and women- are subtext at the ball of wires that follow the
rhythm of the hands of the master craftsman Geraldo, artisan of our Studio. The
originality exposes the luxury of handmade, with a seat in the intangible
heritage.</span></span><span lang="EN-US"><o:p></o:p></span></div>
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<span style="font-size: large;"><b>Trama Artesanal</b></span><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKIbIwVO9LHatgQjUORfExkdA2JT-SBKSmQB6yt745V10lYJAeYxkwskPNLSgvRTWbmZKH52AZDHCt9C3s0mHxQ8-jn0OIqq1c2G1ls1uTcj_BfT2OJ2btZWfmRSMxWKSnIA22-lpcqGw/s1600/Trancelim-blog2.jpg" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiKIbIwVO9LHatgQjUORfExkdA2JT-SBKSmQB6yt745V10lYJAeYxkwskPNLSgvRTWbmZKH52AZDHCt9C3s0mHxQ8-jn0OIqq1c2G1ls1uTcj_BfT2OJ2btZWfmRSMxWKSnIA22-lpcqGw/s1600/Trancelim-blog2.jpg" /></a></div>
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<b><span style="font-size: large;">Identidade</span></b></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigzG3KxuqGihAHMkMY2iRaXZqtsQYTnkw-kACsBAR8R8HiqY4DxwzGW73SKEgyDB6yQjXay8ZWQQNa7p9Wn7kL_GNOx6MbIsnGaaNqKxSSlTvooZTjXfjlE3FcIc0ZcJ5PEvyGnpgfryM/s1600/Trancelim-blog3.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEigzG3KxuqGihAHMkMY2iRaXZqtsQYTnkw-kACsBAR8R8HiqY4DxwzGW73SKEgyDB6yQjXay8ZWQQNa7p9Wn7kL_GNOx6MbIsnGaaNqKxSSlTvooZTjXfjlE3FcIc0ZcJ5PEvyGnpgfryM/s1600/Trancelim-blog3.png" /></a></div>
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<span style="font-size: large;"><b>Originalidade</b></span></div>
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<a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqDnPSSpFG-7eU0xIHU5SXOLGQQYtvhQKZuoofxqA4S9Y3wm6jHIBTLMjRtwlvTSWjiFVWH558wezCSTn9iy6XIq9StWk2iZuL8N7jM8A3f65zd3vyDHggouYSIHAQ9nbQJT9qJ5upPP4/s1600/Trancelim-blog4.png" imageanchor="1" style="margin-left: 1em; margin-right: 1em;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgqDnPSSpFG-7eU0xIHU5SXOLGQQYtvhQKZuoofxqA4S9Y3wm6jHIBTLMjRtwlvTSWjiFVWH558wezCSTn9iy6XIq9StWk2iZuL8N7jM8A3f65zd3vyDHggouYSIHAQ9nbQJT9qJ5upPP4/s1600/Trancelim-blog4.png" /></a></div>
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<span style="font-size: x-large; text-align: justify;"> </span><span style="text-align: justify;"><span style="font-size: large;"><b>Inspiração na Cultura Popular</b></span></span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6fg6wP8cYCzlBuxUlCKUuFhOaCg9GMjKQYqBA-gEg_9IijwmnXk5_bkdOjg-cQ6nXQAd83XPrEjYNtENCxTKB-LxIw31QuJ6Yif7rlK5ZIdM3fM7f1FHUr1ZlCZmCJ3V-j2Uyf922Xb4/s1600/Pau+de+Fitas+-+Maus%25C3%25A9+-+acr%25C3%25ADlica+s+tela.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg6fg6wP8cYCzlBuxUlCKUuFhOaCg9GMjKQYqBA-gEg_9IijwmnXk5_bkdOjg-cQ6nXQAd83XPrEjYNtENCxTKB-LxIw31QuJ6Yif7rlK5ZIdM3fM7f1FHUr1ZlCZmCJ3V-j2Uyf922Xb4/s1600/Pau+de+Fitas+-+Maus%25C3%25A9+-+acr%25C3%25ADlica+s+tela.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: left;">"Pau de Fitas", pintura de Mauro Pereira - Mausé </td></tr>
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com0tag:blogger.com,1999:blog-7972192280169380036.post-56364941385277159082015-08-12T17:33:00.000-03:002015-09-04T14:13:45.680-03:00Tempo de colheita no Brasil Original<div class="separator" style="clear: both; text-align: center;">
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEig4ixVorCrhZViZMoE2sf68BdyTvGLf6pR83UAaqYjPfknp-EEWc79hF__1LZgoEdtL95F2FJnpuVqIKG4kuSOpQSOurQBPoEmJIbPCen8KQb2W4q3mhwWIytTlSBwIVZL3hXwnFlI3hk/s1600/Menina+no+cesto-foto_tratada2.png" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEig4ixVorCrhZViZMoE2sf68BdyTvGLf6pR83UAaqYjPfknp-EEWc79hF__1LZgoEdtL95F2FJnpuVqIKG4kuSOpQSOurQBPoEmJIbPCen8KQb2W4q3mhwWIytTlSBwIVZL3hXwnFlI3hk/s1600/Menina+no+cesto-foto_tratada2.png" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="line-height: 115%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; font-size: x-small;">No vaso Casco de Jabuti, de piaçava, a menina
Andréa espelha a alegria das comunidades artesãs.</span></span></td></tr>
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<span style="font-family: Arial, Helvetica, sans-serif;">É tempo de colheita. Ao longo de
meses de trabalho semeamos a fusão do design com o artesanato e o Projeto
Brasil Original Amazonas, ação do Sebrae/AM com consultoria de nosso estúdio,
agora frutifica. Das terras fecundas às margens do Rio Negro - abraçadas pelo
verde da Floresta Amazônica e habitadas por gente tenaz - os frutos têm sabor
de identidade. Objetos inspirados na natureza majestosa e elaborados com fibras
vegetais do entorno exaltam o feito à mão, os saberes ancestrais, o calor
humano, a regionalidade e os laços de pertencimento.</span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Vasos, luminárias e fruteiras
revelados hoje em São Paulo, na abertura da Paralela Gift – Feira de Design e
Decoração são mais que estética e função. As inspirações tão próximas do
cotidiano dos artesãos (como a folha de Uambé e a Vitória-régia) carregam
valores simbólicos e extravasam sentimentos. Contêm o calor das mãos de quem as
executou; as histórias herdadas; o olhar atento; as expectativas e sonhos que
atam o futuro das comunidades indígenas e ribeirinhas envolvidas. São frutos
concretos do projeto idealizado para enaltecer sustentabilidade e promover a
inserção do design inovador em harmonia com as tradições.<o:p></o:p></span></div>
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<span style="font-family: Arial, Helvetica, sans-serif;">Sou grato por fazer parte dessa
história, dessa trama de futuro. A consultoria ancorada nos municípios de São Gabriel da Cachoeira e Barcelos foi forjada na ideia de fortalecer
a vocação artesanal e colaborar para a manutenção do patrimônio imaterial. Uma rota que conduz ao espírito vigoroso do empreendedorismo que abastece a Economia
Criativa. A riqueza do produto final celebra a herança dos antepassados,
afaga a autoestima e projeta a transformação social sem apagar as digitais da
originalidade. </span><br />
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<span style="font-family: Arial, Helvetica, sans-serif;"><i>[English Text]</i></span><br />
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><b><span lang="EN-US" style="line-height: 115%;">Harvest season in
Original Brazil</span></b><b><span lang="EN-US" style="line-height: 115%;"><o:p></o:p></span></b></span></div>
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<span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span lang="EN-US" style="line-height: 107%;">It is harvest season. By the passing
months of work, we make the fusion of design and handcrafting, at the Original Brazil,
Amazonas Project</span><span lang="EN-US" style="line-height: 107%;">, an action of Sebrae/AM with the consultancy of the
studio, now it fruits up. From the fertile lands to Negro River borders -
embraces by the green of the Amazon Forest a habituated by tenacious people -
the fruits have a flavor of identity. Objects inspired by majestic nature,
elaborated with vegetal fibers from the surroundings exhibit the handmade, the
ancestral knowledge, the human heart, regionalism and bonds of belonging.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 107%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">Vases, lamps, and fruit baskets revealed
today in São Paulo, at the opening of Paralela Gift - Design & Decoration
Fair are more than aesthetics and function. The inspirations so close to the
everyday life of the artisans (like the leaf of Uambé and Vitória-régia) carry
symbolic values and go beyond feelings. Contains the warm hands from who
executed them; the inherited stories; the watchful eye; expectations and dreams
ties the future of indigenous and riverside communities involved. It is a
concrete result of project idealized to praise sustainability and promote the
insertion of innovative design in harmony with the traditions.<o:p></o:p></span></span></div>
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<span lang="EN-US" style="line-height: 107%;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;">I am grateful to be part of this history.
The consultancy anchored in counties like São Gabriel da Cachoeira and Barcelos
forged in the idea of strengthening artisanal vocation and collaborates to the maintenance
of immaterial patrimony leads to a vicious spirit of entrepreneurship that
supplies the Creative Economy. The wealth of final product celebrates heritage
of ancestry, strokes self-esteem and projects the social transformation without
erasing digital prints of originality.</span></span></div>
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<tr><td style="text-align: center;"><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5r7A2nVFtkyBeup4svtSZWokqbI0AZYITUoCTj2-FFGXr1qVlYHbsJhWxbPR00t88S7ASdqfWp9PyJuSpQq3r4-GDhm-jOCgZe6B0Yn0tJhO8dDJJjmZwmxq7fdQEX7_cHBasdTAHfPA/s1600/Gilda-vaso-uamberawa-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEg5r7A2nVFtkyBeup4svtSZWokqbI0AZYITUoCTj2-FFGXr1qVlYHbsJhWxbPR00t88S7ASdqfWp9PyJuSpQq3r4-GDhm-jOCgZe6B0Yn0tJhO8dDJJjmZwmxq7fdQEX7_cHBasdTAHfPA/s1600/Gilda-vaso-uamberawa-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption" style="text-align: center;"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif;"><span style="font-size: x-small;">A artesã Gilda exibe orgulhosa o vaso Uamberawa. </span></span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6sgb8WjnIaaBmpyUuou8EnmX24Py8dUu5rd00n0d9MibdZjlXOFNrUhd15_zzYF2NPGx6JXrNVPqGeUUXyQ0zGSouRCQaQoFL8YjGRrwnWldxenOsGRJLCI91EaOlCcJrpisCKl44958/s1600/Lumin%25C3%25A1ria+Kuripako-Jos%25C3%25A9+Garcia.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi6sgb8WjnIaaBmpyUuou8EnmX24Py8dUu5rd00n0d9MibdZjlXOFNrUhd15_zzYF2NPGx6JXrNVPqGeUUXyQ0zGSouRCQaQoFL8YjGRrwnWldxenOsGRJLCI91EaOlCcJrpisCKl44958/s1600/Lumin%25C3%25A1ria+Kuripako-Jos%25C3%25A9+Garcia.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; font-size: x-small;">Luminária Kuripako: execução de José Garcia.</span><br />
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<tr><td><a href="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEin4fugDXBdg3vx6GiHQnXRmyjN4_LlMiZY2z2BdAjt5PnDR1-5fJvnlDti4czuo-m6O2n146PFy6jg53qwn9rrvkZJcqeJovCAMQf1N6S87nU3PxdTWg0Fl7vqy5-UMYP4n9cXpM6U9wk/s1600/fruteira+Uamb%25C3%25A9-Estela-blog.jpg" imageanchor="1" style="margin-left: auto; margin-right: auto;"><img border="0" src="https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEin4fugDXBdg3vx6GiHQnXRmyjN4_LlMiZY2z2BdAjt5PnDR1-5fJvnlDti4czuo-m6O2n146PFy6jg53qwn9rrvkZJcqeJovCAMQf1N6S87nU3PxdTWg0Fl7vqy5-UMYP4n9cXpM6U9wk/s1600/fruteira+Uamb%25C3%25A9-Estela-blog.jpg" /></a></td></tr>
<tr><td class="tr-caption"><span style="font-family: Helvetica Neue, Arial, Helvetica, sans-serif; font-size: x-small;">O exotismo da fruteira Uambé elaborada pelas mãos de Estela.</span><br />
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Sérgio J. Matoshttp://www.blogger.com/profile/17551199498814474495noreply@blogger.com2